Eros International

From the Audiovisual Identity Database, the motion graphics museum


Background

Eros International plc (formerly known as Eros Video) is an Indian film/home video production company, legally incorporated in the Isle of Man. Through its production and distribution subsidiary, Eros International, it co-produces, acquires and distributes Indian language films in multiple formats worldwide. Eros is one of the oldest companies in the Indian film industry to focus on international markets, and has aggregated rights to over 3,000 films in its library, including recent and classic titles that span different genres, budgets and languages. The Eros International USA building is headquarted in Secaucus, NJ. On July 30, 2020, the company merged with STX Entertainment to form ErosSTX.



1st Logo (1996-2007)

Visuals: On a space background, comets are seen shooting. It then reveals the barred shape with the word "EROS" is on the top of the barred object on a space background. As it turns around and rotates, the ring with the word "INTERNATIONAL" rotates and slides down to form "EROS INTERNATIONAL", holding the ring in place. The company's URL fades in at the top-right corner.

Variants:

  • A 25th anniversary variant introduced in 2002, also exists.
  • Sometimes, "Presents" appears below.
  • On VHS and DVD releases, the text says "It's an Eros International Release".
  • Filmed and videotaped versions exist.

Technique: CGI.

Audio: A dramatic synth tune. In later years, the music is more powerful.

Availability: Spotted on distributed copies of Eros International films in Indian VHS and DVD copies and online. [Examples?]

2nd Logo (December 29, 2006-2007)

Visuals: The screen zooms out from an overhead view of a city (possibly Mumbai) to the clouds until the planet Earth is revealed. Suddenly, it becomes an oval shape as "EROS" in gold zooms out with a red ribbon with "INTERNATIONAL".

Technique: Most of the animation seems to be using real aerial photos. The text is CGI.

Audio: A tune sung by a choir.

Availability: Seen on Eros International releases such as "Jeans".

3rd Logo (2007-2011)

Visuals: There is a bunch of stars on a space background, and the camera pans to reveal a galaxy as the screen zooms in it. The Earth with shining continents zooms closer to the camera and "EROS" appears to the right of the Earth in a similar manner to the Universal logo. A white banner then appears with "INTERNATIONAL" in blue underneath "EROS". The URL "www.erosentertainment.com" appears below. Blue searchlights then shine on "E" and "S" and fade out.

Variant: On the logo's first year, the text "CELEBRATING 30 YEARS" in blue forms in an arc above the Earth, and an additional blue banner appears, with "1977-2007" in it. The URL is also in a metallic shade of silver.

Technique: CGI.

Audio: A different tune sang by a choir.

Availability: Unknown. [Examples?]

4th Logo (2011-)


Visuals: There is Sanskrit text on a blue/silver horizontal bar with the reflections of clouds, which the screen zooms out of a little bit. It starts to rotate, as the text glows blue and more vertical bars can be seen in the background. The logo zooms out more as the shapes of other bars appear and the text becomes less visible, until a metal rendition of South America proves we are looking at a model of the Earth. The sequence starts to zoom out fully as we see the large metal text "EROS" on the globe, with a blue banner stating "INTERNATIONAL" below it, appearing in a similar manner to the Universal logo. The clouds and sky are orange and blue as if it's sunrise or sunset. When the logo finally settles into place is that the globe sculpture is being held by the statue of a man, not unlike Atlas of Greek mythology. To the man's below and sides are two lion statues. The byline "AN EROS VENTURES COMPANY" is engraved at the bottom of the structure.

Variants:

  • On the end of international prints of films, "WORLD WIDE RELEASE" replaces the byline "AN EROS VENTURES COMPANY".
  • Starting in 2018, the logo is more colorful. The globe is tan, the continents are green, and the "EROS" text, "INTERNATIONAL" banner, and statues are dark blue. The sky is also much darker, some clouds to the right are removed and the byline is more readable.
  • The logo is sometimes shortened, starting when Australia and Papua New Guinea are finally revealed.

Technique: CGI.

Audio: The first second is silent, but upon zooming out, it's a majestic rising orchestral theme that, once the Eros text appears, becomes a triumphant trumpet fanfare with bells ringing.

Availability: Unknown. [Examples?]

Cookies help us deliver our services. By using our services, you agree to our use of cookies.