Urban Vision

From the Audiovisual Identity Database, the motion graphics museum


Urban Vision was originally an anime company founded in July 1996 by Mataichiro Yamamoto and located in Los Angeles, California. The company is still active, but stopped releasing products in 2010 (following the demise of the company) and most of their titles have now been picked up by other anime companies. They ceased operations altogether in 2016.

1st Logo (1996-2007)

Visuals: On a black background, the screen zooms across a thick, black gold with grey in between the lines. There is a city backdrop with searchlights and a large object in the distance. The screen zooms towards the object and rotate to reveal a red circle with a large, white V surrounded by "URBAN VISION" in red and yellow. There is a city backdrop also behind it. The logo zooms back and the texts then moves in front of the V.

Technique: CGI.

Audio: A whirring sound effect from the Gatchaman OVA’s 1st episode, edited to sound creepy, along with loud thunder/crashing-like sounds.

Availability: Found on some anime releases such as Parasite Dolls, Final Fantasy: Legend of the Crystals, Slipstream, and Pet Shop of Horrors.

2nd Logo (2000s-2010)

Visuals: On a black background, there was the same red circle with a large, white V from the first logo. Below, was the 3D text "URBAN VISION ENTERTAINMENT" also in white.

Variant: A still version exists/It can be found on a black or white background.

Technique: CGI.

Audio: None.

Availability: This was originally a trailer logo that was seen on trailers of their products. Starting in 2007, this became their new logo, for streaming material, meaning anime and Asian cinema, only on Amazon Prime.

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