Screen Time Entertainment

From the Audiovisual Identity Database, the motion graphics museum


Screen Time Entertainment was a video subsidiary of CBS/Fox Video (now 20th Century Fox Home Entertainment) in Australia, created in 1984.

Logo (1984-1985)

Visuals: There are the words "SCREEN" and "TIME" in a salmon color slide in from the left and right respectively via a motion blur effect on a dark blue/black gradient background. Both words shine with some "pings" and glow in a yellow color. Then, a gold outline of a star shoots in from the right and gets filled in with gold as a laser zaps it and a ping travels around it clockwise. The word "ENTERTAINMENT", in gold, zooms out letter by letter in a trailing effect and shines brightly. Two pings draw lines across the top and bottom of the word. Both "SCREEN TIME" and the lines shine with several pings.

Technique: Backlit cel animation.

Audio: It begins with four loud whooshes as the words slide in and shine, a "pew" sound as the star shoots in, a laser zap as the laser hits the star, and several bass notes as the word "ENTERTAINMENT" zooms out. A deep, dramatic synth bass is heard throughout.

Availability: So far, it can be seen in The Mack.

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