Pacific International Enterprises

From the Audiovisual Identity Database, the motion graphics museum


Background

Pacific International Enterprises was founded in 1974 by Arthur J. Dubbs, noted for producing family-oriented movies. The company stopped producing new movies in 1983, and that point forward became a distributor of its archive. In November 2001, the company filed for bankruptcy and closed. At one point, Carolco Pictures had the television rights to its library.

1st Logo (January 9, 1974-1983)


Visuals: On a space background, there is an all-blue version of earth. Then the letters "P", "I", and "E" (in a rounded font) appear on the globe. Then the letters turn from yellow to the globe, this time with the continents colored, as is the rest of earth outside the letters disappear, and "PACIFIC INTERNATIONAL ENTERPRISES, INC." appears. Then "PRESENTS" appears under the company's name.

Variant: On some films, the globe appears smaller, the text is is blue, and "presents" is lacking.

Technique: Cel animation.

Audio: A timpani drum roll, followed by a choral fanfare with three trumpet notes as the letters appear, then more trumpet notes. Sometimes, it is silent. For the later years, the logo had a triumphant orchestral fanfare synchronized with the logo animation.

Availability: Can be seen on older prints of films such as the Wilderness Family movies, Dream Chasers, and Across the Great Divide, among others.


2nd Logo (1994-2001)


Visuals: On a moving space background is a silver oval spinning into the middle of the screen as the metallic outlines of the letters from the previous logo rotate into the oval. When they do so a world map with a wireframe texture fades into the letters. The "PACIFIC INTERNATIONAL ENTERPRISES" text from before, this time in gold drops down to the middle of the letters which fade away in the process. The silver text "A universal force in family entertainment" fades in beneath the text.

Technique: '90s CGI.

Audio: A triumphant fanfare.

Availability: Can be seen on '90s Video Treasures and UAV reissues and later DVD releases of the company's films, including Challenge to Be Free, plastering the previous logo.
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