Vestron Pictures

From the Audiovisual Identity Database, the motion graphics museum


Background

Vestron Pictures was the motion picture arm of Vestron Video, set up in January 1986. Today, the Vestron library is owned by Lionsgate Films via their acquisition of Artisan Entertainment. Perhaps their best known and successful release is Dirty Dancing, released in 1987.

Logo (May 1986-1992, April 27, 2021)

Visuals: On a black background, a small red sphere zooms into view. Zooming towards the sphere are several silver lines, forming a silver "V/Triangle" on the sphere. The sphere settles near the top of the screen and flattens into a circle. Zooming in below it are the words "VESTRON PICTURES" in a modified Iconian Fonts' Tigershark font.

Variants:

  • On Young Guns (1991 VHS release), the logo is slightly sped-up to plaster the 20th Century Fox logo.
  • At the end of some films, a 2D print version of the logo is seen.
  • Some movies have a purple tinted version of this logo.
  • A 2.35:1 scope version stretched from 4:3 exists, which appears on some prints of Earth Girls Are Easy.
  • An enhanced/re-animated version of this logo also exists, which appears on the 2021 Ultra HD Blu-ray release of Dirty Dancing. The sphere notably also has a simpler shine to it, and the text is slightly thicker.
    • Variant Trivia: According to Blu-ray.com, the producers didn't have access to the original film print and were given a later one with the Lionsgate logo to work with; the re-animated logo was created and used instead to make it closer to the original theatrical release.

Technique: CGI. The logo was animated and designed by Jan Carlee, Christine Chang, and Ken Pelin (among others) at R/Greenberg Associates. All three were previously a part of the special effects team for the original TRON movie.

Audio: A synthesized chord followed by a few notes of piano and then a French horn-type sounder with a rising "ooooh" choir. This jingle was done by Roger Bellon.

Audio Variants:

  • On some films like Cat Chaser, the VHS release of Over Her Dead Body (aka Enid is Sleeping), Backtrack (aka Catchfire), Ghoulies III: Ghoulies Go to College, and the 1991 Live/Vestron U.S. VHS release of Ian Woosnam's Power Game, it uses the same jingle as the Vestron Television logo.
  • On some films such as Dirty Dancing, the logo is silent or has the film's opening theme over it.

Availability:

  • It appears on the original VHS and Laserdisc releases of films from this company.
  • On some DVD releases from Artisan Entertainment and Lionsgate, either logos from the aforementioned companies plaster it.
  • The original 1997 Live Entertainment DVD release, the 2007 Lionsgate 20th Anniversary DVD release and (surprisingly) the 2021 Lionsgate 4K Blu-ray releases of Dirty Dancing have this logo, but the 2002 Artisan Special Edition release plasters it with the Vestron Video logo (though the closing variant is still preserved), while the 2007 and 2012 Blu-ray double feature (and the Limited Keepsake DVD edition) plaster it with the 2006 Lionsgate logo; Bravo's earlier print of the film, however, preserves it after the Live Entertainment logo.
  • The 1998 Artisan Special Edition DVD release of Earth Girls Are Easy also edits this out and goes directly to the movie.
    • However, it is restored on the 2022 Vestron Collector’s Series Blu-ray release.
  • Other Lionsgate/Artisan releases with this logo are Ghoulies III: Ghoulies Go to College, The Unholy, C.H.U.D. II: Bud the Chud, and Waxwork, which were released on a Lionsgate 8 Horror Movie DVD set in March 2012, as well as Cat Chaser and Twister (1989).
  • This logo also appears at the end of a Live/Vestron VHS release of Ian Woosnam's Power Game.
  • The 1991 U.S. Vestron Video release (and late '90s reprint from LIVE Entertainment, sourcing this master) of Young Guns have this instead of the Fox logo, using an international print; The Live Entertainment DVD does not retain this logo.
  • It is also preserved on Parents, which was released on a Lionsgate 6 Horror Movie DVD set also in March 2012.
  • On Blu-ray, this appears on the new Vestron Video releases of Lair of the White Worm, Parents, and Waxwork, among possible others.
  • It is also said to have appeared on an Australian theatrical print of Red Scorpion, plastering the Shapiro Glickenhaus logo.
  • It also appears on the Live Home Video screener tape of Code Name: Chaos (aka Spies Inc.), though it's plastered by the Live Home Video logo on the regular VHS release.
  • It is unknown if this was seen on international prints of Communion (1989), Little Monsters, Blue Steel (1989) or Howling V: The Rebirth; Vestron had international distribution rights to those movies.
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