Producers Releasing Corporation
meesterfonnyboy, V of Doom, and Gst0395
Video captures courtesy of
Eric S. and Peakpasha
Background
Producers Releasing Corporation, commonly known as "PRC", was founded as "Producers Pictures Corporation" by Ben Judell, who had acquired Grand National's studio in 1939 and installed brothers Sigmund Neufeld and Sam Newfield as producer and director, respectively. Judell would head up Producers Distribution Company for PPC's and others' output. But after a mere seven pictures, PDC declared bankruptcy, and PPC was absorbed by Pathé, who rechristened them Producers Releasing Corporation. Like many B-movie companies on "Poverty Row", PRC shot a lot of outdoor pictures (Westerns, jungle pictures, action-adventures and the like) to avoid the expense of building interior sets, and utilized little-known or once-was actors. They were notorious quick-shooters, often turning out a picture in six days from start to finish. But PRC found something of a niche in the horror genre, especially after the arrival of German auteur Edgar G. Ulmer in 1942. Of the films he helmed, three - "Detour", "Strange Illusion" and "Bluebeard" - are considered minor classics in the genre of film noir. The distribution arm of PRC would be purchased by Rank Organisation subsidiary Eagle-Lion in 1947, but the studio continued to produce films (often as "The New PRC") until 1948, when it was absorbed by Eagle-Lion as well.
Producers Pictures Corporation
Logo (October 28, 1939-1940)
Visuals: A circular looking banner features "PRODUCERS" at the top and "PICTURES CORPORATION" at the bottom with a drawing of a tiger's face in the middle.
Technique: A painting filmed by a cameraman.
Audio: A dramatic fanfare.
Availability: Can be seen on Torture Ship.
Producers Releasing Corporation
1st Logo (December 13, 1940-1942)
Visuals: On top of a pedestal are the letters P.R.C., facing towards the left. At the bottom of the pedestal are clouds. In the background is an arch, that rotates, and written on it is "Producers Releasing Corporation". The skyline of a city is also visible in the background.
Variant: Still and colorized variants exist.
Technique: Live-action.
Audio: Two different fanfares were used in this logo, the first one is the previous logo's theme, the second one was also used in the second logo.
Availability: Most PRC movies have passed into public domain, and as a result quality often varies, and the logo may or may not appear. It appeared on The Devil Bat.
2nd Logo (July 24, 1942-1944)
Visuals: Against a thickly-clouded backdrop, a futuristic trio of letters - specifically "PRC" - zoom in until they fill almost the entire screen. The letters are turned 45 degrees towards the observer.
Technique: Cel animation.
Audio: A dramatic fanfare, which varied from film to film.
Availability: It appeared on The Black Raven and A Yank in Libya.
3rd Logo (March 4-September 1, 1944)
Visuals: The letters PRC stand on top of a pedestal, with "pictures" written on the pedestal, facing left. The skyline of a city is visible in the background.
Technique: A painting filmed by a cameraman.
Audio: A dramatic fanfare.
Availability: Known to be seen on Frontier Outlaws and Gunsmoke Mesa.
4th Logo (October 31, 1944-1946)
Visuals: The futuristic letters are the same as above, except they don't zoom; they're merely set within a rectangle, with the legend "Pictures, Inc.", in script, set in an oblong below it. The overall effect is a carved marble slab.
Technique: A painting filmed by a cameraman.
Audio: Again, a fanfare that varies from film to film, and usually set apart from the film's main theme.
Availability: Less than ten PRC pictures ever bore this logo, which includes I'm From Arkansas.
5th Logo (December 17, 1947-June 17, 1948)
Visuals: The futuristic letters of the previous logos have been narrowed considerably, and are now set against a Badlands-type backdrop at sunset. Above the letters, in script, is "The New"; below it, the word "Presents", also in script.
Technique: A painting filmed by a cameraman.
Audio: The opening of the film's main theme.
Availability: First seen on Cheyenne Takes Over and last seen on The Tioga Kid.
