MGM Kids

From the Audiovisual Identity Database, the motion graphics museum


Background

MGM Kids was a kids and family division of MGM Home Entertainment that was created in 2003 and remained in use until 2008, with a brief return in 2010.

It was the predecessor to the MGM/UA Family Classics and MGM Family Entertainment (formerly known as MGM/UA Family Entertainment) divisions, created in 1988 and 1994, respectively.

Logo (2003-2008)


Visuals: Over a blue background is the white words "MGM KIDS" zooming out on a red shadow effect zooming out to the bottom of the screen. A lion cub named Leo Jr., inside a gold filmstrip circle, starts growling and roaring and pushes the name. "MGM KIDS" starts wiggling twice. The cub roars again and the last "M" in MGM moves gently, the right side of the ribbon then pushes back the "M" to its normal place.

Variant: A short version exists.

Technique: A mixture of live-action and CGI.

Audio: A cheerful tune with a child giggling and Leo Jr. roaring.

Availability: Seen on releases containing this logo from the time-period until 2008.

  • International releases of MGM's family material mainly use the standard 1998 and 2003 MGM DVD logos instead.
  • Like the MGM/UA Family Entertainment and MGM Family Entertainment logos, it is seen at the end of some trailers of material that was released under the division.
  • On actual material, this is preserved on earlier DVD releases of All Dogs Go to Heaven and All Dogs Go to Heaven 2.
    • It is also preserved on very certain prints of a few Hello Kitty's Furry Tale Theater DVD releases around this time, however, most releases use either the 1998 or 2003 MGM DVD logos.
    • It is also preserved on all three volumes of the U.S. version of Hi-5 that MGM distributed.
  • It is also preserved on the DVD release of The Adventures of the American Rabbit, Stellaluna (film adaptation), as well as the VHS and DVD releases of It's A Very Merry Muppet Christmas Movie and Christmas Carol: The Movie.
  • The 2003 DVD release of Chitty Chitty Bang Bang (1968) also features this logo on the full-screen side of disc 1 and on disc 2. The widescreen side of disc 1, which was also used for subsequent reprints, uses the 1998 MGM DVD logo.
  • European DVD releases of MGM Kids products don't have this logo, instead only using standard MGM DVD logos and branding.
    • Australian releases also feature the branding and logo on the packaging, they too also don't feature this logo, once again only having the MGM DVD logo on-screen.
MGM Family Entertainment
MGM Kids
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