Sono Art-World Wide Pictures

From the Audiovisual Identity Database, the motion graphics museum


Background

Sono Art-World Wide Pictures was an American film distribution and production company that operated from 1927 to 1933. In 1933, Sono-Art merged with Rayart Pictures to form Monogram Pictures. Today, all of Sono Art-World Wide Pictures' filmography has fallen into the public domain.

1st Logo (June 1, 1929)


Visuals: Over a black background, there are the words "This Picture presented by" at the top of the screen. Below that, there is a logo at the center that contain the words "WORLD WIDE" with the word "PICTURES" below. Inside the sun with the rays is "INC.". Below that, there are the words "Photoplays Made Where the Story's Laid". Below that is the copyright info.

Technique: A printed graphic filmed by a cameraman.

Audio: The closing theme of the film.

Availability: So far, it has been resurfaced on Piccadilly.

2nd Logo (December 1, 1929-May 14, 1933)

Visuals: Set against a cloudy sky, a woman holds two globes in her hands. The globes turn around, both in opposite directions, and the lady nods and smiles, while "WORLD" and "WIDE" are displayed on the globes. "A" and "PICTURE" fade in above and below the woman, respectively.

Trivia: The actress is Claudia Dell, an American showgirl and actress of the stage and Hollywood motion pictures.

Variants:

  • Closing variants of this logo would have "The End" in a cursive font fairly similar to the one used by Paramount Pictures for its closing variants. The text would be superimposed on the logo alongside a four digit number.
  • A still version exists where the producers name as well as "PRESENTS" is positioned above the lady holding two globes, who is seen wearing Roman attire and a laurel wreath. "WORLD WIDE" is in black with a white stroke whereas "PICTURES" is on a scroll.
    • The closing version of this variant has the picture redrawn where the globes appear lighter, "Pictures" is properly capitalized, "WORLD WIDE" has no stroke, and a four digit number code is at the bottom of the screen.

Technique: Live-action.

Audio: The opening theme of the film.

Availability: Still preserved on public domain video releases of their films produced between 1929 and 1932 such as Tombstone Canyon.

Sono Art-World Wide Pictures
Monogram Pictures
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