Republic Pictures (1935-1967)

From the Audiovisual Identity Database, the motion graphics museum


Republic Pictures Corporation (first known as "Republic Pictures Productions") was a movie production/distribution corporation with studio facilities, best known for its specialization in quality B pictures, westerns and movie serials, that was established in 1934 by Herbert J. Yates, a longtime investor in film and music properties and founder and president of Consolidated Film Industries, result of a union of six smaller Poverty Row studios (Monogram, Mascot, Liberty, Majestic, Chesterfield, and Invincible).

The company operated for many years, until eventually closing its production and distribution capabilities in 1959. Republic continued operating in a limited capacity, including studio lot rentals, until 1967, when the lot was sold to CBS. The film library was sold to National Telefilm Associates (NTA, now "CBS Media Ventures").

In 1984, NTA purchased the "Republic Pictures" name and on December 28 of that year, they rebranded as Republic Pictures Corporation.

1st Logo (August 19, 1935-July 6, 1936)

Visuals: There is a black WB-like shield on a wooden background with a dark stripe. The words: "REPUBLIC PICTURES" with the stem of the "P" extended to double as the "P" in "PICTURES" appears on a gray stripe on the shield.


  • Sometimes, "PRESENT" appears below.
  • At the end of the movie, there are the words "The End", in script, over the shield, fade in.
    • Sometimes, the words "The End" fade out.

Technique: A painting filmed by a cameraman.

Audio: The opening and closing themes of the movie.

Availability: Can be seen on John Wayne movies produced by this company on Turner Classic Movies.

2nd Logo (August 22, 1936-June 24, 1944)

Visuals: A city tower with a bell ringing (presumably the Independence Hall) fades in the middle of the screen behind a sunburst. Then the words "A REPUBLIC PRODUCTION" with "REPUBLIC" in an arc, fade in on the bottom as the opening credits begin.


  • In later years, a different version with a different tower design and font was sometimes used. The logo was still, and only had the text "A REPUBLIC PRODUCTION" on romantic lettering fading in.
  • There is also a variation, where instead of "A REPUBLIC PRODUCTION" it says "A REPUBLIC RELEASE". This version appeared on Hell's Outpost (1954).

Technique: Live action.

Audio: A bell chiming followed by a fanfare. In other cases, it uses the opening theme. A new performance of the logo music is included on the 1996 album Cliffhangers! Music From The Classic Republic Serials

Availability: Preserved on their movies from the time period. It can be seen on King of the Newsboys, Heroes of the Hills, South of the Border, among many others.

3rd Logo (July 14, 1944-November 18, 1946)

Visuals: There is a steeple (presumably that of Independence Hall in Philadelphia) positioned towards the left of the screen, and "A REPUBLIC PRODUCTION", in a white serif font, is moved to the middle-right, slightly slanted. Meanwhile, the sunburst is replaced with clouds and a different sunburst. During the sequence, the bell is ringing.

Technique: Live action.

Audio: The opening theme of the movie. Sometimes, the bell's chimes is heard.

Availability: Seen on some movies by the company from the time like Atlantic City, Tell It To A Star, and Affairs of Geraldine.

4th Logo (November 21, 1946-January 31, 1948)

Visuals: On a cloudy background, three rows of words, "A", "REPUBLIC", and "PRODUCTION", are written on a wall at the bottom of the screen in a blocky font. Above is a bald eagle with its wings spread out, facing right, standing on it. A bright glare is shown at the top-right of the screen.


  • A color version is also available as well.
  • If serials are shown, the text "A REPUBLIC SERIAL" was used instead.

Technique: A painting filmed by a cameraman.

Audio: The opening theme of the movie, or a majestic fanfare.

Availability: Appears on their movies from the era, including Angel and the Badman (which is colorized when seen on the Hallmark Channel).

5th Logo (February 22, 1948-January 23, 1959)

Visuals: On a background with dark red clouds is the bald eagle from before, this time standing on what appears to be a mountain. The words "A REPUBLIC PRODUCTION" in a blocky font with small "grooves" cut across them, are seen underneath.


  • If serials are shown, the text "A REPUBLIC SERIAL" was used instead.
  • "(A) REPUBLIC PRESENTATION" and "A REPUBLIC PICTURE" were used as well.
  • Later films used the text "REPUBLIC PICTURES PRESENTS"
  • Later closing logos had a still of the eagle swooping over a blue sash with golden edges on a cloud background. Inside the sash read "THE END" with the text "(A) REPUBLIC PRODUCTION" or "REPUBLIC PRESENTATION" dissolving in a few seconds later. This appeared most notably on Johnny Guitar.
  • At least one British film (Zanzabuku, 1955) had the text "REPUBLIC PRODUCTIONS (GREAT BRITAIN) LTD. PRESENT" below the eagle.
  • One British export print featured the standard logo, but the text below the eagle fades out and is replaced by "DISTRIBUTED BY REPUBLIC PICTURES INTERNATIONAL, INC. (GREAT BRITAIN) BRITISH FILM DIVISION."
  • There exists a version that reads "HERBERT J. YATES" with "Presents" in a script font underneath.
  • Spanish and German versions also exist and were both spotted in a West German release of Hell's Outpost and a Spanish release of San Antone.

Technique: A painting filmed by a cameraman.

Audio: There are two versions; one is a very patriotic, drum driven fanfare, while the other is a triumphant horn sounder. Sometimes, it used the opening theme of the movie.

Availability: Is still retained on Republic movies from this period, including The Quiet Man, Rio Grande, and Johnny Guitar. The serial variant can be seen on the various serials the company produced, such as Zombies of the Stratosphere, King of the Rocket Men, Flying Disc Man from Mars, and Radar Men from the Moon.

Monogram Pictures
Mascot Pictures
Liberty Pictures
Majestic Pictures
Chesterfield Pictures
Invincible Pictures Corporation
Republic Pictures (1935-1967)
Republic Entertainment
(spiritual successor)