Touchstone Television (2020)

From the Audiovisual Identity Database, the motion graphics museum



Background

On August 10, 2020, Fox 21 Television Studios was rebranded as Touchstone Television; this served as both a revival of Disney's Touchstone brand, and their overall removal of the "Fox" name off of properties Disney inherited from 21st Century Fox. In December 2020, Touchstone Television was folded into 20th Television.

Logo (October 6, 2020)

Visuals: Similar to the Fox 21 and Fox 21 Television Studios logos, but the word "touchstone" replaces "fox21 television studios" and is seen being typed on the paper, then the word "television" replacing the dot at the end pops in below.

Technique: 2D animation.

Audio: The same as the Fox 21 and Fox 21 Television Studios logos; the typing sounds accompany the typing of "touchstone", and the "ding" sound accompanies the appearance of "television", with the text being smaller overall.

Availability: Disney introduced this logo on YouTube on the day the branding was announced, and made its only on-screen appearance on the Hulu anthology horror film Books of Blood.

Final Note

Despite Touchstone Television folding into 20th Television, the name still existed as a copyright notice within the text reading as "© [YEAR] Touchstone Television".

Copyright Stamps

Here is some information about the copyright stamps on Touchstone Television/20th Television series (starting in 2020):

  • 2020-present: © [YEAR] Touchstone Television
Fox 21 Television Studios
Touchstone Television (2020)
20th Television
Cookies help us deliver our services. By using our services, you agree to our use of cookies.