Paramount Network Originals

From the Audiovisual Identity Database, the motion graphics museum


In 2018, Spike TV was rebranded to Paramount Network, so they would more focus on Paramount Pictures, the flagship property of then-parent company Viacom.

1st Logo (January 18, 2018-2020)

Visuals: There are several things in quick succession: The word "END" in a black backwards font and on a light gray gradient background; the stars from the Paramount Network logo in light gray on a black background; and the Paramountain from the Paramount Network logo in black on a light gray gradient background. The screen then cuts to a black background with the Paramount Network logo in light gray, arranged in the following manner:

(Paramount Network logo)

The URL "PARAMOUNTNETWORK.COM", the byline "PARAMOUNT NETWORK IS A VIACOM COMPANY", and the 2006-2019 Viacom logo are below it.

Trivia: The Paramount Network logo combines the designs of the current Paramount Pictures on-screen logo and the print logo.

Variant: Sometimes, only the Paramount Network logo is seen.

Technique: 2D animation. Done by Gretel.

Audio: A synthesized whoosh that fades out.

Audio Variants:

  • On 68 Whiskey, the Paramount Television Studios theme is used.
  • On certain episodes of Cops, the music from the final Spike Original logo is used.

Availability: It premiered on Lip Sync Battle Live: A Michael Jackson Celebration and can be seen on on-demand copies of Cops, plastering the Spike logo, which also used that logo's music or may cut that logo off for some episodes. It is also seen other Paramount Network programming from 2018 to 2020, including Yellowstone (it is left intact on CBS airings).

2nd Logo (May 3, 2020-2021)

Visuals: On a dark gray background is the Paramountain from the previous logo with a 3D effect. Several 3D stars zoom out to encircle the mountain, with the logo becoming 2D when they do so. The words "Paramount Network" zoom out and settle below the mountain, the side of the logo flashes, and the word "ORIGINAL" fades in afterwards, zooming in slightly.

Variant: On some shows, the background is black.

Technique: CGI by Michael Sutton-Long for Gretel.

Audio: The 4-note Paramount Network brand theme, played on strings. Whoosh sounds are heard throughout.

Availability: It premiered on episode 10 of season 7 of Bar Rescue, and is seen at the end of Paramount Network programming until 2021. Current Paramount Network series use the MTV Entertainment Studios logo.

Spike Originals
Paramount Network Originals
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