Genesis Entertainment

Credits

Descriptions by
Nicholas Aczel and Sean Beard

Captures by
AsdfTheRevival, V of Doom and Eric S.

Editions by
V of Doom and Lee Cremeans

Video captures courtesy of
LogicSmash

Background

Founded by Gary Gannaway in 1982 and originally owned by Gannaway Enterprises Incorporated, Genesis Entertainment was a syndication company that introduced the concept of barter syndication, which is still in use today. On May 21, 1993, Ronald O. Perelman, owner of New World Communications, acquired 50% of Genesis from Gannaway, and the remaining stock in 1994, reincorporating it to New World/Genesis Distribution.

1st Logo (September 15, 1986-1989)

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Visuals: On a cloudy sky background is a shady blue card with a logo on it zooming out rapidly. The logo is a teal abstract segmented cloud with a sunburst popping out of its top. Below the sunburst on the cloud is the text "GENESIS ENTERTAINMENT" in a white old-fashioned serif font. The logo shines.

Variants:

• There was an earlier variant which showed the logo flipping toward the camera on a light cornflower blue/black gradient background. There are four "still" sparkles and a "pop-up" shadow effect surrounding it. Also, the cloud is given a more sapphire color and the body of the sunburst is white. The cloud sometimes lacks segmenting lines.
• A variant with the byline "A DIVISION OF GANNAWAY ENTERPRISES, INCORPORATED" was used until 1988. The font of the logo can sometimes vary in shape and size.

Technique: CGI.

Audio: The end theme of the show or none.

Availability:

• This can be seen on a few episodes of Highway to Heaven on INSP and Retro TV, but not on UP airings or most digital prints (like on Amazon Prime) nowadays.
• The flipping variant appeared on season 1 episodes of The Judge.
• This didn't appear on the 1985-86 syndie Sale of the Century, which only had an in-credit notice (which is preserved on Buzzr's reruns).

2nd Logo (July 18, 1990-1995)

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Visuals: Over a space background are legions of shooting stars. From the right, a giant "G" (looking as if carved from a block of ice) zooms out, turning at an angle towards the screen. As shooting stars fly by the "G", it sparkles, and turns into a TV-tube ice shape with the "G" appearing as a cutout with small streaks flying from the left. Below the "G" tube, a bunch of sparkles form the words:

GENESIS
ENTERTAINMENT

Variants:

• The 1992 game show Infatuation shows this logo with a Genesis Entertainment Group copyright stamp.
• When Genesis Entertainment was fully brought by New World Entertainment in 1994, the byline "A NEW WORLD ENTERTAINMENT COMPANY" appears below the logo. This variant appears on 1994-1995 episodes of Real Stories of the Highway Patrol and the shows that comprised the Marvel Action Hour (Iron Man and Fantastic Four).
• A sped-up version also exists.

Technique: CGI.

Audio:

• July 18, 1990-1995: It starts with skittering effects as the starts shoot by, leading into a droning, atonal synth track that adds an ominous bass note when the "G" comes in. "GENESIS" shines in with a strange, distorted bell-like effect. This jingle was composed by Karissa A. Timmons, an employee at Genesis.
• 1991-1995: A series of laser-shooting sounds, then an ascending THX-like synth note that leads up to a calm synth note and a shimmering sound when "GENESIS" shines in.
• Season 1 episodes of Iron Man and Fantastic Four begin the theme over the Marvel Entertainment Group and Marvel Films logos; in at least one case, it abruptly switches from the 1991 music to the 1990 music. In turn, most season 1 episodes were later plastered with the 1996 Saban Entertainment logo and as a result, the Genesis theme plays over that logo.
• Some series would use the end-title theme from any show.

Availability:

• It was last seen on Real Stories of the Highway Patrol on H&I and syndicated prints of Tales from the Crypt on the now-defunct Chiller network, both of which had either the 1995 or 2013 20th Television logos following right after.
  • It may also be preserved on VHS tapes of the former series.
• It was also seen on the Iron Man episode "The Origin of Iron Man" when Disney XD last aired it; most other season 1 episodes (and episodes of Fantastic Four) were plastered by the 1996 Saban Entertainment logo and Netflix prints removed all the original logos for the 2009 Marvel Animation logo instead.
  • Most Disney+ prints have 1995 New World and/or 1996 Saban logos, but this is still retained on Disney+'s print of the Iron Man episode "The Armor Wars: Part 1".

Genesis Entertainment

New World/Genesis Distribution ►