Warner Bros. Television Studios

From the Audiovisual Identity Database, the motion graphics museum



Background

Warner Bros. Television is the television division of Warner Bros. Pictures, founded on March 21, 1955 by studio vice president Jack L. Warner and headed by TV producer and actor William T. Orr (credited as "Wm. T. Orr"). The studio made its small screen debut with Warner Bros. Presents on September 20, 1955. On January 10, 1972, WBTV formed Warner Bros. Television Distribution. Then in 1989, after acquiring Lorimar-Telepictures, WBTVD formed Warner Bros. Domestic Television Distribution, the current syndication arm of WBTV.

Currently, it is a division of Warner Bros. Entertainment Inc., a subsidiary of Warner Bros. Discovery. In 2020, it was renamed Warner Bros. Television Studios as part of a restructure of WB's TV studios. Despite the name change, the company is still designated as "Warner Bros. Television" on-screen and several other materials.



1st Logo (September 20, 1955-July 1967)

Visuals: There is the famous Warner Bros. shield logo superimposed over the credits, minus the banner that usually reads "WARNER BROS. PICTURES". There is no company name on screen, except some cases.

Variants:

  • There was an opening variant where the shield zooms in over a shot of the Warner Bros. Studios (like the then-current Warner Bros. logo). The word "presents" in script may or may not appear above it.
  • Also, there were different variants of the logo with text over the shield, such as "Filmed at WARNER BROS. STUDIOS IN BURBANK, CALIFORNIA".
  • Some shows had the Warner Bros. logo over a grainy background, a la DuMont Television Network.
  • A color version of this logo featured a red background and the shield in its normal coloration (gold and blue). On the superimposed variant, the shield and letters are yellow.
  • On some shows, in the opening variant, a "presents" banner is added.
  • On The Bugs Bunny Show, the WB shield is seen on a red background. Suddenly the shield opens to reveal Bugs Bunny munching his carrot and saying, "This, folks, is a Warner Bros. television production." The shield then closes.
  • On General Electric True (or GE True), a small version of the WB shield is shown with the text "A WARNER BROS. PRODUCTION" under it.
  • On the 77 Sunset Strip episodes "Alimony League", "Not Such a Simple Knot" and "The Target" on Me-TV, the WB shield appears with the banner reading "WARNER BROS. PICTURES" on a dark background after the closing credits.

Technique: Compositing effects usually. Motion-controlled animation on the opening variant.

Audio:

  • Opening:
    • A drum roll followed by a majestic fanfare with an announcer saying "A Warner Bros. Television Production" on some shows like Colt 55.
    • On the logo at the end of an opening for some TV shows, the announcer says "Produced by Warner Bros.". Sometimes, it would be accompanied by a 7-note fanfare followed by a drum sound when the grainy background variant is used.
    • Another variant used after the opening of the series has a 6-note fanfare at the beginning followed by an orchestrated 6-note theme with the announcer saying "A Warner Bros. Television Production".
    • For the Bugs Bunny Show variant, a bombastic fanfare at the start, and then a quieter tune, with Bugs Bunny (voiced by Mel Blanc) saying "This folks, is a Warner Bros. Television production". Another bombastic fanfare plays when the shield closes.
  • Closing:
    • The end-title theme from the series. The animated variant without "Presents" used a 17-note trumpet with an announcer saying either "This program has been produced by the Entertainment Capital of the World. Produced for television by Warner Bros." or "From the Entertainment Capital of the World. Produced for television by Warner Bros." after the fanfare ended.
    • On some season 6 episodes of 77 Sunset Strip seen on MeTV, a seven-note orchestral fanfare with the last note drawn out plays, followed by four drum beats as the logo fades out.
    • Its surprise appearance on the Sylvester & Tweety Mysteries episode "Froggone It" has the announcer (Jeff Bennett) say "From the Entertainment Capital of the World. Produced for television by Warner Bros.".

Availability:

  • The animated un-superimposed variant is seen on the end of Lawman on Encore Westerns and the opening "Presents" variant of the animated logo is seen on some episodes of Cheyenne on Encore Westerns and Retroplex.
  • Sometimes, this is plastered by a later logo.
  • On The F.B.I., the 2003 WBTD logo would follow after the "Presents" variant.
  • This has been retained on F Troop (when it aired on Me-TV in 2016 and currently on Circle) and 77 Sunset Strip (which currently airs on Me-TV).
  • The Warner Bros. Pictures variant of the WB shield seen on season 6 of 77 Sunset Strip is rare as it only appears on a few episodes of that show due to MeTV choosing to cut straight to their network ID after Jack Webb's executive producer credit at the end of the closing credits on most season 6 episodes.
  • It also makes a surprise appearance on the Sylvester & Tweety Mysteries episode "Froggone It" (it revolves around Michigan J. Frog being abducted from The WB), just before the end credits.

2nd Logo (September 1967-March 1970)

Visuals: There is a superimposed stylized shield with a combination of a "W" and a "7" (representing the Warner Bros.-Seven Arts merger) against the ending titles. The company name "WARNER BROS.-SEVEN ARTS" is shown below.

Variant: At the end of The Bugs Bunny/Road Runner Hour, the logo is shown on a red background without the company name. Suddenly, the shield opens to reveal Bugs Bunny, who says "This has been a Warner Bros.-Seven Arts..." before being interrupted by the Road Runner, who zips into the scene and does his trademark "Beep-beep!". As the Road Runner zips out, Bugs chuckles and continues "Like the bird says, this has been a Warner Bros.-Seven Arts television presentation.". The shield then closes.

Technique: Compositing effects.

Audio: None or the closing theme.

Availability: Was last seen on The F.B.I. and The Bugs Bunny/Road Runner Hour. DVDs of The F.B.I. might have this intact if a later logo does not plaster it.

3rd Logo (September 1970-February 1972)

Visuals: On a blue background, there is the shield from the Warner Bros. Pictures logo from the time, with the words "WARNER BROS. TELEVISION" underneath.

Variants:

  • At the beginning of the original Banyon TV movie, the word "PRESENTS" appears below the logo.
  • Sometimes, the print logo is shown in white on a black background.

Technique: A painting filmed by a cameraman.

Audio: None or the opening/closing theme.

Availability:

  • It appeared for a short time on some shows and made-for-TV movies of the era, such as The F.B.I. and The Jimmy Stewart Show.
  • This logo was also spotted on overseas syndicated prints of Archie's TV Funnies.
  • This doesn't appear on Nichols, though an in-credit mention for Warner Bros. Television is used instead.

4th Logo (February-September 1972)

Visuals: There is the standard shield logo over a navy blue background, with the word "TELEVISION" in large letters on the banner, and the byline "A WARNER COMMUNICATIONS COMPANY" underneath.

Variant: A superimposed version exists on The Picasso Summer.

Technique: A painting filmed by a cameraman.

Audio: None or the closing theme of the show.

Availability:

  • It was found on the 1984 Warner Home Video print of the pilot for Kung Fu, but DVD editions of said pilot have the 2001 logo instead of this one.
  • It also appeared on The F.B.I., the original Search TV movie (originally called Probe), and some prints of The Picasso Summer (a feature film that debuted in the U.S. on television), but it's long gone and it might be replaced by the 2003 logo.
  • It's also seen on the 1970s version of The Merrie Melodies Show on Teletoon Retro, and in the TV pilot of The Delphi Bureau called The Delphi Bureau: The Merchant of Death Assignment on the Warner Archive Instant.

5th Logo (September 1972-September 1984)

Visuals: On a red background, there is the 1973-1984 Warner Bros. logo (a white abstract "W" consisting of two slanted elongated circles and a shorter elongated circle inside a black square with rounded and soft corners), with the words "WARNER BROS TELEVISION" above it and the text "A WARNER COMMUNICATIONS COMPANY" below. All the text is in white and in the Handel Gothic font.

Variants:

  • The syndication logo had the words "DISTRIBUTED BY" cheaply tacked in above "WARNER BROS TELEVISION" in the early years of its usage. By 1974, the syndication variant featured the text "WARNER BROS TELEVISION DISTRIBUTION" instead.
  • The words in the standard logo had a drop-shadow starting in 1977. Despite that, the Distribution variant stayed the same.
  • There is an opening version that resembles the theatrical logo. It was seen on a few made-for-TV features, such as the original 1974 Wonder Woman movie.
  • There is also a widescreen version seen on DVD and high-definition prints of some shows and TV movies.
  • There is a superimposed variant of this logo that appeared on season 3 episodes of Alice.
  • There is an inverted version with a black abstract "W" on a white square. This was featured on some reprints of The Adventures of Superman.
  • Sometimes, the "DISTRIBUTED BY WARNER BROS" version of the movie logo is seen at the end of certain off-net syndicated TV series or TV movies on cable.
  • Another series of logo variants involve two or three Looney Tunes characters: one seen on each side of the logo. This was common on The Bugs Bunny/Road Runner Hour and many Looney Tunes specials (see the 3rd logo on the Warner Bros. Animation page for more info).
  • There's an in-credit variant of the closing logo seen in WB's films of this era, but the name "WARNER BROS TELEVISION" is used. This can be seen in the 1983 TV movie Sparkling Cyanide.
  • On the 1988 TV special Superman 50th Anniversary, a still image of the WBTD logo is used.

Technique: A painting filmed by a cameraman. The opening variant uses motion-controlled animation.

Audio: None or the credit theme from the show or TV movie fading out.

Audio Variant: On occasion, a dramatic seven-note horn fanfare is played.

Availability:

  • It's still preserved on most 1972-1984 shows, including reruns of The Dukes of Hazzard (last aired on CMT before reruns were pulled due to debate over depictions of the Confederate flag), Alice, Bare Essence, Challenge of the Super Friends, The World's Greatest Super Friends, and earlier episodes of Superfriends: The Legendary Super Powers Show when they were last shown on Boomerang, The F.B.I., and the first season of Night Court.
    • It's also retained on the DVD release of the latter.
  • The later version of the syndication logo appears on the WCI Home Video releases of Dirty Harry and The Wild Bunch, plastering the Kinney Shield on the former and preceding the W7 Shield on the latter, possibly due to those releases using the television masters instead of the theatrical prints.
  • It's also seen on the 1st season (1983-1984) of Scarecrow and Mrs. King, whenever it's rerun.
  • The "Distributed By" version with the smaller logo also once appeared on the U.S. reruns of Just the Ten of Us and on older SOAPnet reruns of Hotel, as well.
    • It also appears on the VHS and Blu-ray releases of V: The Original Miniseries.
  • This logo was originally seen at the end of the 1st season of The Streets of San Francisco, but with the exception of at least one local rerun episode, it's plastered over with either the 1974 or 1988 Worldvision logos on older local reruns and Me-TV reruns of season three onwards or the 2006 CBS Paramount logo on DVD releases and Me-TV reruns of the first two seasons of the said show.
  • On older Family Channel (now Freeform) reruns of Scarecrow and Mrs. King, this logo, along with the B&E Enterprises logo (used on the 1st 11 episodes) of the 1st season, were all plastered with the next logo below.
  • Also, the "Distributed By" version was also used on a few season 4 episodes, either following the 6th logo or plastering it.
    • On MeTV and Decades reruns of Wonder Woman, this logo is either plastered by either the 6th or 11th (2001 version) logo, although one episode from its final season retained this logo.
    • The "Distributed By" variant also made a sneak appearance on a Me-TV rerun of a season 2 Christmas episode of Welcome Back, Kotter.
  • The recent H&I (Heroes and Icons, formerly Me-Too) reruns of Kung Fu and the DVD releases have this plastered with the 11th logo (2001 version) with the low tone 1994 jingle.
  • The black and white variant is retained on two episodes of The Adventures of Superman on its season 1 DVD release, titled "The Stolen Costume" and "The Unknown People, Part 2".
  • On the S1 Night Court episode "The Former Harry Stone," this was plastered over with the 1996 Telepictures Distribution logo.
  • The WBTD logo also makes an appearance on the 1988 TV special Superman 50th Anniversary instead of the next logo below.

6th Logo (September 21, 1984-May 9, 1997)

Visuals: Same as its movie counterpart, but "WARNER BROS. TELEVISION" is added above the shield.

Bylines: The following bylines were used during the logo's run:

  • 1984-1990: "A WARNER COMMUNICATIONS COMPANY"
  • 1990-1996: "A TIME WARNER COMPANY"
  • 1992-1997: "A TIME WARNER ENTERTAINMENT COMPANY"

Variants:

  • Many post-1984 TV movies and/or mini-series such as North and South: Books I and II use the 1984 Warner Bros. Pictures logo at the end.
  • A B&W version of the 1984 WBTD logo exists.
  • On the 1988 pilot of Just in Time, the words in association with appear above the Warner Bros. Television text.
  • On the cartoon series Family Dog, the logo is shown on the right side of the screen on a black background, with the 1991 Universal Television logo on the left.
  • On some occasions starting in 1990, the words "WARNER BROS. TELEVISION" are slightly more stretched out and the Time Warner byline is slightly shortened in.
  • A B&W version of the 1990 WBTD logo also exists, and was used on old TV Land airings of Gilligan's Island, as well as on the Tiny Toon Adventures episode "Two-Tone Town" for the 1992 logo.
  • On a 1993 VHS release of Batman: The Animated Series, the text is in an alternate font.

Network Variant: From 1984 to 1997, the WB shield appears (including the banner reading "WARNER BROS. PICTURES"), with "WARNER BROS. TELEVISION" on top and the owner's byline at the bottom.

Syndication Variants:

  • 1984-1997: The WB shield appears (including the banner reading "WARNER BROS. PICTURES"), with "WARNER BROS. TELEVISION" on top, and the word "DISTRIBUTION" below it.
  • 1993-1997: Same as the previous variant, but the text above the shield is replaced by "WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION", with the first three words overlapping the other two.
  • 1994-1996: On syndicated prints of Family Matters and Full House, it features both names, with the text "WARNER BROS. TELEVISION" (in a slightly different font) appearing at first, before it cross-fades to "WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION" afterward. This logo variant still had the words "WARNER BROS. PICTURES" in the shield banner. This was seen on syndicated reruns of seasons 5 and 6 of Family Matters and season 7 of Full House, but the latter now cuts directly to the 2001 WBTD logo after the 1992 WBTV logo.

Technique: A painting filmed by a cameraman, and later a digital graphic. Fading effects for the cross-fade variant.

Audio: Mostly none or the end-title theme from any show. For syndication, one of the voice-overs listed below can be heard. Here is a list of the voice-overs used for early-mid '90s shows that were syndicated by Warner Bros. Basically, the following spiels are followed by "...and is distributed by Warner Bros. Domestic Television Distribution" (although The People's Court and Merrie Melodies lacked the word "Distribution"):

  • Full House (Dave Coulier (as Joey Gladstone)): Full House is produced by Jeff Franklin Productions with Miller-Boyett Productions in association with Lorimar Television (seasons 1-6), Warner Bros. Television (season 7).
  • Family Matters (Reginald VelJohnson (as Carl Winslow)): Family Matters is a Miller Boyett Production in association with Lorimar Television (seasons 1-4), Warner Bros. Television (season 5). (It should be worth noting that Bickley/Warren Productions started co-producing the show in season 3, but the voice-over was not changed to mention Bickley/Warren. The season 5 variant also has VelJohnson using a different tone.)
  • Head of the Class (Leslie Bega (as Maria Borges)): Head of the Class is a Eustis Elias Production in association with Warner Bros. Television.
  • Perfect Strangers (Mark Linn-Baker (as Larry Appleton)): Perfect Strangers is a Miller-Boyett Production in association with Lorimar Television.
  • Growing Pains (Kirk Cameron (as Mike Seaver), Tracey Gold (as Carol Anne Seaver), or Jeremy Miller (as Ben Seaver)): Growing Pains is a Guntzelman-Sullivan-Marshall Production in association with Warner Bros. Television (seasons 5 and 6), Warner Bros. Production (season 7).
  • Murphy Brown (Charles Kimbrough (as Jim Dial)): Murphy Brown is a Shukovsky English Production in association with Warner Bros. Television. (This is kept on post-1994 episodes with the 1994 theme playing under the voice-over.)
  • Fun House (announcer John "Tiny" Hurley): Fun House is a Stone Television Production in association with and is distributed by Lorimaaaaaaar-Telepictures! Cool! (first season only, later replaced with mentions to Lorimar Television and Warner Bros. Domestic Television Distribution ("Oy!") (except for the final season, which was produced by Telepictures Productions instead of Lorimar Television).
  • Alf (Brian Cummings or Jerry Bishop): Alf is an Alien Production.
  • The Hogan Family (Jason Bateman (as David Hogan)): The Hogan Family is a Miller-Boyett Production in association with Lorimar Television.
  • The People's Court (Jack Harrell (1981-93)): The People's Court is produced by Ralph Edwards-Stu Billett Productions and is distributed by Lorimar-Telepictures (1987-89), Warner Bros. Domestic Television (1989-93).
  • The People's Court (Curt Chaplin (1997-2023)): The People's Court is a Ralph Edwards-Stu Billett Production, distributed by Warner Bros. Domestic Television Distribution (WB line used until 2001).
  • Moral Court (Announcer Unknown): Moral Court was created and produced by Stu Billett Productions, distributed by Warner Bros. Domestic Television Distribution.
  • Time Trax (Announcer Unknown): Time Trax is a Gary Nardino Production in association with Lorimar Television (early 1993 episodes), Warner Bros. Television (1993-1994 eps).
  • Step by Step (Patrick Duffy (as Frank Lambert)): Step by Step is a Miller-Boyett Production in association with Lorimar Television (seasons 1 and 2), Warner Bros. Television (season 3). (Again, Bickley/Warren Productions co-produced the series but is not mentioned.)
  • Merrie Melodies Starring Bugs Bunny & Friends (Announcer Unknown): Merrie Melodies is a production of Warner Bros. Animation.
  • Love Connection (various announcers): This is [name] speaking for Love Connection. Love Connection is an Eric Lieber Production, produced in association with and is distributed by Lorimar-Telepictures (later Lorimar Television and distributed by Warner Bros. Domestic Television Distribution from 1989, 2000's GSN airings plaster this logo with the 10th logo). (The 1998 revival was a PEL Production, produced in association with Telepictures Productions and distributed by Telepictures Distribution.)
  • Kung Fu: The Legend Continues (Richard Anderson): Kung Fu: The Legend Continues is produced by Warner Bros. Distributing Canada, Limited and is distributed by Warner Bros. Domestic Television Distribution (1993-1994 episodes only). Later episodes from 1995 to 1997 use the WBTV Distribution voice-over but the WBTV 1994 jingle music plays after the voiceover finishes over the 1996 WBTD logo (though TNT airings use the Domestic Pay TV logo instead which kept this voice over intact on the 1993-94 episodes).
  • Trump Card (Chuck Reilly): Trump Card is a production of Createl Ltd. and Fiedler/Berlin Productions in association with Telepictures Productions.
  • Babylon 5 (Douglas Netter): Babylon 5 is a Babylonian Production (early Season 1 episodes only).
  • 3rd Degree! (Bob Hilton/Don Morrow): 3rd Degree! is a Kline and Friends Production, in association with Burt & Bert Productions and Lorimar Television. (This show uses the standard 1984 WBTV logo, instead of the 1984 WBTD logo commonly used on shows distributed by WBTD.)
  • The Jenny Jones Show (Announcer Unknown): This is a David Salzman Production in association with Telepictures Productions.
  • Night Court (John Larroquette (as Dan Fielding)): Night Court is a Warner Bros. Television Production (seasons 7-9 only, mid-2000's TV Land airings plaster this logo with the 11th logo but kept the voice-over intact).

Audio Variants:

  • On season 1 reruns of The Hogan Family (originally called Valerie), the 1986 Lorimar-Telepictures standard and high tone themes were played on the 1990 WBTD logo. This was a result due to bad plastering.
  • On syndicated reruns of Martin and Encore Classics airings of Murphy Brown, the 1994 WBTV theme is used over the 1990 WBTD logo, the latter also retains its voice over due to plastering the next logo below.
  • On the Batman: The Animated Series episode "Day of the Samurai", the 2003 WBTV theme was heard on the 1992 WBTD logo. This may have been a result of a double plaster.
  • On original ABC airings and reruns of early season 2 episodes of Lois & Clark: The New Adventures of Superman last seen on TNT and Hub Network (now Discovery Family) and seasons 6-8 of Family Matters as well as HD prints of early season 9, it uses the 1994 WBTV theme from the 8th logo.
  • On HD prints of later season 9 episodes of Family Matters, it uses the 1998 fanfare from the 9th logo, sometimes in low tone.
  • On the DVD print of the ThunderCats episode "Turmagar the Tuska", the 1986 Lorimar-Telepictures "Crashing Comets" theme is heard over the 1984 WBTV Distribution logo, due to an editing error.

Availability:

  • It appears on Batman: The Animated Series, Animaniacs (Nickelodeon/Nicktoons airings of the latter plaster this with the 2001 WBTD logo while Cartoon Network used the 8th and 9th logos), Tiny Toon Adventures, Taz-Mania, the first three seasons of Lois & Clark: The New Adventures of Superman last aired on the Hub Network (now Discovery Family) and the latter was also retained on TNT years ago (plastered by the 2003 logo on HBO Max), the season 7 DVD release of Full House (plastered by the 2003 WBTD logo on MeTV and HBO Max), season 3 of Matt Houston on Decades (before or after the 2007 CBS Television Distribution logo), and a couple episodes of Martin on TV One (plastered by the 2003 WBTD logo on MTV2 and BET), among others.
    • However, it does not appear on HBO Max prints of Superman: The Animated Series; while they do retain the opening Warner Bros. Family Entertainment logo, the closing logos have been deleted.
  • The Distribution variant appears on the 1995 TV movie Prince For a Day, and at the end of a DVD of the Rankin/Bass special The Year Without a Santa Claus (was intact on ABC Family (now Freeform) years ago).
  • The 1990 WBTV Distribution logo also plasters over the 1971 Lorimar "LP" and 1978 "Line of Doom" logos on Eight is Enough.
    • It also appears at the beginning of the UK VHS releases of The Boyfriend from Hell, Dillinger (1990), and Murder in Mississippi, respectively.
  • This logo also appears at the end of early S1 episodes of Beetlejuice: The Animated Series, The Super Powers Team: Galactic Guardians, Night Court, Growing Pains, Family Matters, Head of the Class, Just the Ten of Us, and the final season of The Dukes of Hazzard, respectively, among others.
  • The 1984 Warner Communications byline variant also strangely showed up on a late 2010s Seven Network airing of Godzilla (2014) in Australia, thought that may be from the Network's sloppy habits of editing out the closing credits on every film shown.
  • The 1984 WBTV Distribution logo also appears on Super Friends: The Legendary Super Powers Show, on a DVD print of The World's Greatest SuperFriends episode "The Planet of Oz", and also on episodes of both Filmation's The Adventures of Batman and Tarzan, Lord of the Jungle included on the DVD release of Saturday Morning Cartoons: 1970s Volume 1.
  • The 1984 WBTV Distribution logo also appeared at the end of a June 2, 1991 airing of Badlands (1973) on affiliate WPIX.
  • The 1984 WBTV logo also appears on a later print of Bugs and Daffy's Carnival of the Animals (1976), which is included on the 2007 DVD release of Looney Tunes Golden Collection: Volume 5, the Warner Archive Collection DVD release of the 1985 remake of The Bad Seed, Tubi streaming prints of Spenser: For Hire, the 1986 TV movie Of Pure Blood, the original airing of Off the Rack, the 1988 pilot of Just in Time, the 1989 failed pilot of American Nuclear, and V (1984 TV series), respectively.
  • The 1992 WBTV logo also appears at the end of a True Movies 1 airing of the 1994 TV movie Lies of the Heart: The Story of Laurie Kellogg.
  • The Family Matters voiceover variant of the 1993 WBDTVD logo is also left intact on TBS' prints of the first five seasons of the show (season 5 also preserves the 1994 variant featuring both names), likely due to the use of older syndicated prints. Likewise, the network's prints of season 6 also preserves the aforementioned variant with both names.

7th Logo (September 2, 1993-April 27, 1999)

Visuals: On a black/blue gradient, there is a white WB shield, with the banner reading "WARNER BROS.". Underneath is the Time Warner Entertainment byline and copyright notice.

Variant: On season 1 of The John Larroquette Show and Daddy's Girls, the logo is superimposed over the credits.

Technique: A still image rendered in CGI.

Audio:

  • The ending theme of the show.
  • Unknown on Everything's Relative, due to the NBC generic announcement.

Availability: Seen on The John Larroquette Show, Daddy's Girls, The Secret Lives of Men, and Everything's Relative, in which the latter hasn't been reran or released on home media.

8th Logo (September 1, 1994-February 11, 2001)

Visuals: Almost the same as the 6th logo, only this time, the text "WARNER BROS. TELEVISION" is removed from above the shield and now appears inside the banner, and the company byline appears in a different font. The overall appearance of the shield is a lot "shinier" and more golden.

Variants:

  • During this logo's duration, two cloud backgrounds are used: one with more detailed clouds and one with less-detailed clouds and a much brighter color.
  • On most first-run and non-WB syndicated shows, the banner reads "WARNER BROS.".
  • On the Free Willy animated series, the logo appears in a box on a black screen with a copyright stamp below.
  • There is a variant that appears on some prints of the original 1983 TV movie episodes of the original V: The Series, plastering the 1972-1984 logo. This also has a rough fade-out compared to the standard 1994 WBTV logo and the byline's in the same font as the previous logo, plus the clouds and the shield itself are darker than in the standard version.
    • A 4:3 version also exists, which appears on every episode of Mayberry R.F.D. on the season 1 DVD set.
  • Strangely, the less-detailed clouds version of the logo is strangely doubled on PAL DVD releases of Friends season 3, where the logo fades to black as the ending theme ends, it reappears and the standard 1994 WBTV theme plays at PAL speed.
  • On Whose Line Is It Anyway?, the logo is slightly enhanced, and the sky is also more bluish.
  • On Muscle and Minor Adjustments, a copyright stamp appears under the company byline, and the shield banner just reads "WARNER BROS.".
  • A syndicated version exists, which has the text "WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION" on the banner.
  • A widescreen version of the Warner Bros. Domestic Television Distribution variant also exists. The proportion of the shield is kept intact while the background and the text above and below the shield are being stretched to 16:9.

Technique: A digital graphic.

Audio: A seven-note loud horn theme with a drum rolling throughout and a cymbal clash at the last 2-3 notes, sometimes with the echo at the end. The music is basically the final notes of the Looney Tunes/Merrie Melodies theme song, "Merrily We Roll Along". Sometimes, it's silent or the closing theme of the show.

Audio Variants:

  • Some shows with the WBDTD variant have the first few (at least two) notes cut off. This variant appears on first run syndicated shows and reruns like Living Single and Hangin' with Mr. Cooper.
  • Some shows produced in association with WBTV have the theme cut in half.
  • Sometimes, a low tone version is heard, which also exists.
  • On The West Wing, the fanfare is high-pitched; it is unknown if this came from an NTSC or a PAL print.
  • On Friends, the last few seconds of the show's iconic theme music, "I'll Be There For You" by The Rembrandts, is heard.
  • Reruns of seasons 1-4 of The Fresh Prince of Bel-Air had a hip-hop theme.
  • On original WB broadcasts and some reruns of The Parent 'Hood and the season 1 of The Jamie Foxx Show episode "Burned Twice by the Same Flame", the theme is double-high-toned (very high-pitched) and in warp-speed on almost all episodes prior to 1999.
  • The 1997 revival of The People's Court used Curt Chaplin's voice over on this logo. 1999-2001 episodes presided by Judge Jerry Sheindlin used Chaplin's re-recorded voice over.
  • On pre-2003 syndicated prints of The Jamie Foxx Show, Jamie Foxx's closing jingle, "Electrifying (Baby, That's Real)" plays in the background throughout the entire four-way logo combo. On DVD, however, it would retain its normal music.
  • On the Mayberry R.F.D. episode "The Camper", an audio glitch causes the last few notes of the show's theme to replay very quietly (and with an extra helping of static) over the usually silent logo.
  • On some shows, the fanfare succeeded the show's ending theme. In some cases, the logo even cut to black after the end theme played, before cutting back to the logo just to play the fanfare. This was most common with seasons 2-4 of Friends, and also occurs with the next four logos, with the 11th plastering over the previous 4 in HD remasters.
  • NBC, CBS and some 1997 and post-1998 ABC airings used their respective generic themes.
  • On both the pilot episode and episode 22 of Mortal Kombat: Conquest on the series' PAL DVD release, the high tone variant of the 1998 fanfare from the 9th logo is heard.

Availability: Appears on shows by the company from the time-period until 2001.

  • The standard version currently appears on the final season of Full House on DVD (although the 2003 logo replaces it on HBO Max and MeTV) and the original FOX prints of Living Single on Bounce.
  • The 1996 WBDTD version appeared on former Family Matters reruns on Nick at Nite and was also seen on reruns of Living Single in syndication years ago.
  • The 1994 WBDTD version still appears on Living Single on TV One (plastered by the 2003 logo on We, and was retained on USA Network years ago but followed by the 2001 logo).
  • It also appears on S1-1st half S3 episodes and 2nd half S4-S5 (until the episode "Oswald's Son") episodes of The Drew Carey Show and the 1999-00 season of Access Hollywood in syndication (replacing 20th Television).
  • This logo (along with the next ones) does not appear at the end of Cartoon Network or Williams Street shows, although most of its shows are distributed by the company.

9th Logo (Warner Bros. 75th anniversary logo) (January 1-December 1998)

Visuals: There is a near-still shot of the 1997/1998 movie logo, with the words "75 YEARS Entertaining The World" on both sides of the WB shield, the banner simply reading "WARNER BROS." or "WARNER BROS. PICTURES", and a darker background.

Trivia: This logo debuted before its movie counterpart, which first appeared on the movie Fallen, released on January 16, 1998.

Variant: The "WARNER BROS." variant of the logo was strangely doubled on PAL DVD releases of Friends season 4. The first one appears in a video master's quality, while the second one has much better quality, according to the uploader of these videos (ClosingLogosHD). Sometimes, the first one cuts to black.

Technique: CGI. Like the movie logo, this was done by Intralink Film Graphic Design.

Audio: A truncated version of the wind-blowing theme from the 1998 theatrical logo or the end theme of a show.

Audio Variants:

  • For the "Warner Bros. Pictures" version, it's usually silent or the closing theme of the show/movie, but on rare occasions, the 1994 theme from the previous logo is heard.
  • The Roku Channel print of season 3, episode 10 of Suddenly Susan had the chimes audibly heard before the 2003 Warner Bros. Pictures logo, along with the 1999 fanfare, even appears.
  • A low-tone variant was heard on a few episodes of Meego (international airings).
  • A silent version of the standard logo was used on seasons 4 and 5 of ER and early 2000s TV Land airings of Gilligan's Island.
  • On old airings of Rudolph's Shiny New Year on Fox/ABC Family (now Freeform), it strangely had the Rankin/Bass logo music trailing underneath.
  • The end theme of the show used was also used on Animaniacs seasons 1-2 to plaster the 6th logo before falling silent.
  • On PAL DVD prints of later season 4 episodes of Friends, the Friends theme is heard. As the theme finishes, the 1998 theme is heard this time, but in high-tone because it's from, obviously, a PAL print.
  • ABC, CBS and NBC airings used the respective channels' generic themes.
  • 1998 episodes of the 1997 revival of The People's Court used Curt Chaplin's voice over on this logo.
  • A 2000 TBS airing of The Fresh Prince of Bel-Air used the hip-hop theme from the previous logo.

Availability:

  • It was seen on the fourth and fifth seasons of Friends (HD prints plaster this logo with the 2003 logo), the first and second seasons of Veronica's Closet when last reran on TV Guide Network (now Pop, one overseas airing had the 2003 logo follow this logo), some rerun episodes from the final season of Family Matters, on the 2nd half S4 episodes of The Parent 'Hood, the first season of Whose Line Is It Anyway?, 1998 episodes of the fourth and fifth seasons of ER (plastered on DVD, VOD, Max, and Pop airings by the 2003 logo but retained on some episodes on TNT years ago while some had this logo plastered by the Cable-Pay TV logo with the 1994 theme), early 2000s airings of The Fresh Prince of Bel-Air on TBS (current prints plaster this logo with the 2003 logo), 1998 episodes of The Rosie O'Donnell Show in syndication, some 1998 episodes of Extra, The People's Court, and The Jenny Jones Show in syndication, early 2000s TV Land prints of Gilligan's Island, TNT airings of 1998 episodes of Babylon 5, and early episodes of both Brimstone and Mortal Kombat: Conquest (the latter also had this logo plastered by the 2003 logo on remastered prints), among others.
  • It's also seen on the 2nd half of S3 and the 1st half of S4 episodes of The Drew Carey Show and the second half of the final season of Murphy Brown.
  • This logo plastered the 6th logo on 1998-2001 Cartoon Network airings of Animaniacs, with the Cable-Pay TV version of the previous logo inserted after it (although post-season 3 episodes of the latter show have this logo follow the Warner Bros. Television Animation logo of the time, and has the Cable-Pay TV logo following after this logo), though both this logo and the Cable-Pay TV logo follows the 6th logo on old TNT airings of the 1990 film Nightbreed.
  • This debuted on the last two episodes of Living Single, which aired on New Years' Day (January 1st), 1998 (although recent VH1 reruns of the latter show have fallen victim to modern, Nickelodeon-style "last-scene-of-the-show" credits, along with this logo being weirdly plastered by the widescreen version of the "Distributed by" version of the 2003 logo [while the preceding SisterLee Productions logo has the words "In Association With", to make matters even worse]).
  • This was used in tandem with the 1995 Cable-Pay TV logo for shows of the time that were aired/rerun on cable networks.
  • This logo was also seen at the end of both Cartoon Network and Boomerang airings of Scooby-Doo on Zombie Island (1998) and an August 18, 2002 TCM airing of The Incredible Mr. Limpet (1964), respectively, which is then followed by the 1995 Warner Bros. Cable-Pay TV logo afterwards.
  • It also appeared at the end of the pilot of Maximum Bob, following the Sonnenfeld Josephson Worldwide Entertainment logo.
  • It also appeared at the end of a Canadian airing of the pilot of Brimstone on Space (now CTV Sci-Fi Channel).
  • It also appeared at the end of a February 11, 2006 airing of a 1995 episode of Friends on Minneapolis/St. Paul's ABC-affiliated KSTP-TV.

10th Logo (April 5, 2000-April 29, 2001)

Visuals: On a sky background which is slightly better-defined than those from the previous logos, there is the Warner Bros. shield logo with the text "WARNER BROS. TELEVISION" on the banner. The text "DISTRIBUTED BY" or "PRODUCED AND DISTRIBUTED BY" is above the shield (sometimes being omitted), and the byline (which is reverted to its first font) and a small URL for "www.warnerbros.com" are below.

Variants:

  • Reruns of season 1 episodes of Static Shock on Disney XD and some online prints of seasons 4 & 5 of ER use the static 2000 Warner Bros. Pictures logo (the former omitting the URL).
  • A B&W and silent version was seen on the 2000 made-for-TV movie remake of Fail Safe.

Technique: A digital graphic.

Audio: The end-title theme of any series, the 1994 WBTV theme, or silence. The People's Court, Moral Court and some episodes of Growing Pains all had voice overs on this logo.

Audio Variants:

  • On the 2000 remake of The Fugitive, a majestic fanfare is heard. However, on the pilot episode of the same show, the 1994 WBTV theme is sped up and is also pitched too much.
  • On syndicated prints of season 6 of The Drew Carey Show, the show's stinger theme is heard.
  • On later season 1 and some season 2 episodes of The West Wing, the fanfare is PAL pitched; it is unknown if this came from an NTSC or a PAL print.

Availability: This was only used for a short time before Time Warner merged with America Online.

  • It was seen on older reruns of Growing Pains last aired on TeenNick and currently seen on Antenna TV though in split screen form.
  • It was also seen on fall 2000-early 2001 episodes from the 2000-01 season of Access Hollywood in syndication, and pre-2001 episodes of Moral Court during its original syndication run and last seen on Ion reruns of said show.
  • This also appeared on the NBC/WB sitcom For Your Love.
  • This was also seen on the last few season 5 (starting with the episode "Mr. Wick Returns") and the 1st half of season 6 episodes of The Drew Carey Show from this era; Laff and Rewind TV reruns have retained it.
  • VOD, HBO Max, and Pop airings of season 1 and season 6 episodes, online airings of seasons 4 and 5, and reruns on TNT and syndication years ago of ER also had this logo, but were plastered on the DVD releases by the 2001 and 2003 logos below, respectively.
  • As of 2018, this can still be seen on UP reruns of the 2000 and 2001-era episodes of the first incarnation of Whose Line Is It Anyway?.
  • This was also seen on original WB airings of the final season of The PJ's, but other prints have the 2001 logo instead.
  • This was also seen on the failed 2000 pilot to the TV adaptation of L.A. Confidential on Trio as part of their Brilliant But Cancelled block in 2003.

11th Logo (January 29, 2001-October 1, 2021)

Visuals: The logo is now a TV rendition of the 1992 variant of the 11th Warner Bros. Pictures logo. The sky background is either darker or brighter, and the 1984 shield logo with the banner inscription "WARNER BROS. TELEVISION" is seen. Like the previous logo, this one often includes either "Distributed by" or "Produced and Distributed by" above the shield, and the byline "An AOL Time Warner Company" is below the shield, sometimes with a small website URL reading "www.warnerbros.com".

Variants:

  • Early 2001-2003: This logo has a different cloud background, and a shinier WB shield logo, like that of the Warner Bros. Classic/Television Animation version, albeit without sparkles on the shield logo. The text "Warner Bros. Domestic Television Distribution" is above the shield logo with the new byline below it. The company URL is temporarily removed. This was seen on the February 23, 2001 episode of Access Hollywood, early episodes of The Ellen DeGeneres Show and some 2003 episodes of Street Smarts, the latter two both used prior to the debut of the 2003 logo.
  • A narrow version of the 2001 logo exists.
  • One of the seasons of Extra earlier in the 2000s had the 2001 logo logo play as usual, except it ended with a shot of the logo on a television screen inside a giant X (this was when Extra had their logo revised from the '90s black and white one, to the "x" in a blue circle logo).
  • A variant of the 2001 logo where the banner only reads "WARNER BROS." also exists. This appears on the HBO miniseries Band of Brothers and the short-lived Kids' WB! series The Nightmare Room.
  • Another variant of the 2001 logo with the URL omitted which only the shield and the byline appear also exists, which appears on Thieves (2001) and the 2nd and 3rd episode of Birds of Prey.
  • An open-matte 2001 distribution variant also exists.
  • A complete widescreen version of the 2001 logo with the clouds being enhanced also exists, which appears on Witchblade.
  • On a Dutch airing of Third Watch, the open-matte version is shown, but the URL has a different internet code, which is "co.uk". This is the British website for Warner Bros. This also appeared on British airings of The West Wing as well as a season 3 episode of Kung Fu on DVD.
  • A variant of the 2001 logo found on UK airings of Friends, ER and The West Wing have an AOL Keyword below the logo "AOL Keyword: (Name of Either Show, i.e. "West Wing")" ("AOL" in its corporate acronym of the time) with the URL website reading "www.warnerbros.co.uk".
  • A B&W variant of the 2001 Distribution variant also exists.
  • On the final episode of The Rosie O'Donnell Show, the copyright stamp appears below the AOL Time Warner byline and the URL which also exists.

Technique: A digital graphic.

Audio: The 1994 theme from the 8th logo, the closing theme of the show (also on the "Warner Bros. Domestic Television Distribution" variant), or none.

Audio Variants:

  • Sometimes, a low tone variant of the 1994 theme is heard.
  • On ABC Family (now Freeform) reruns of Family Matters, Full House, Growing Pains, and Step by Step, the theme sounds like it's been played at a stadium.
  • When Full House was reran on Nick@Nite and TeenNick, WBTV used Dave Coulier's syndicated voice-over closing.
  • Game Show Network airings of Love Connection plaster this logo over the 6th logo while retaining John Cervenka's voice over.
  • On newer ABC Family airings of Full House, the logos were shown first (with the closing theme playing over it), and the credits were shown afterwards in split-screen.
  • On the first episode of season 3 and the eighteenth episode of season 4 of Dallas on their respective DVD releases, it has the 1971 Lorimar theme on this logo due to a sloppy plaster job.
  • On season 1 episodes of What I Like About You on its DVD release, the Smallville episode "Whisper" and the ER season 3 episode "One More for the Road" on the S3 DVD release thereof, it uses the music from the next logo, both due to a rush plaster job.
  • On syndicated prints of seasons 6-8 of The Drew Carey Show, the show's stinger theme is heard.
  • ABC, CBS, Fox and NBC airings used their generic themes.

Availability:

  • It was seen on ABC Family (now Freeform) and TeenNick reruns of Full House.
  • This logo was a standard for plastering logos in the 2000s, plastering the 1972 "Big '" on H&I reruns and DVD releases of Kung Fu and the Me-TV reruns and DVD releases of Wonder Woman, as well as the Lorimar logo on most episodes of the first eight seasons of Dallas on DVD and also was seen on Down to Earth on Good Life TV (now Youtoo) in the early 2000s, USA Network airings of Living Single in the early 2000s (after the 1994-2001 WBDTD logo), as well as Nickelodeon/Nicktoons airings of Animaniacs.
  • A version with the website text appears on reruns of The Oblongs on Adult Swim.
  • Appears on the second half of S6-S8 episodes of The Drew Carey Show, and also on 2001 episodes from the 2000-01 season of Access Hollywood right before NBC Enterprises took over in the fall of 2001.
  • It also appears on Boomerang U.S. airings of The 13 Ghosts of Scooby-Doo, but not on the DVD, Boomerang and Tubi streaming service prints thereof.
  • It was also seen on a getTV airing of Young Guns II (a Morgan Creek film), before the 2002 SPT logo.
  • When GetTV reran The Jimmy Stewart Show in 2015, the original ending with the third logo (the "Kinney Shield") was plastered by the "Distributed by" variant with the URL given below the AOL byline (the show's original closing theme music plays over the latter logo as well).
    • This is also plastered on the Warner Archive DVD release.
  • Despite having ended use in late 2003, after the Time Warner name was reinstated, the 2001 logo strangely appears on the season 7-8 episodes of the first incarnation of Whose Line Is It Anyway? (and continuing to keep it this way as of the current UP reruns of the latter) up to its 2007 end.
  • It also appeared at the end of an old TCM airing of The Making of 'Cannery Row' (1982), a later print of The Doorway to Hell (1930), the pilot episode of Black Bart, included on the 2014 UK Blu-ray release of Blazing Saddles (1974), plastering the 5th logo, and an old TG4 airing of Scooby's Mystery Funhouse as part of their Cúla4 block, following the blacked out 1979-era variant of the 1979 Hanna-Barbera "Swirling Star" logo.

  • Visuals: Same as the 2001 logo, but the colors are brighter and the company byline is omitted - this is because all of the WB divisions were organized as "Warner Bros. Entertainment" (under Warner Bros. Discovery) since late 2003, sometimes with the WB URL below and like the 2000 and 2001 logos, either "Distributed by" or "Produced and Distributed by" (in the same font as the 2001 logo) seen above the 1984 shield, sometimes being omitted.

    Trivia:

    • In the 2013 film Saving Mr. Banks, when Mrs. Travers arrives at the Los Angeles airport, a trio of cab drivers are holding signs for different film companies (one for Warner Bros., one for MGM, one for Walt Disney). The logo depicted on the sign is this one, which is historically inaccurate.
    • The "Distributed by" variant was surprisingly seen on a July 20, 2016 TBS airing of The Big Bang Theory episode "The Boyfriend Complexity", though this is probably a plastering error because this proceeded the Michael Patrick King Productions logo, which was also found on the same airing. Also, TBBT uses the completely bylineless version, meaning that TBS accidentally used the combo for 2 Broke Girls instead.

    Variants:

    • Series distributed by Warner Bros. Domestic Television Distribution have a further-back view of the logo, while Warner Bros. Television Distribution series feature a closer view. Though Mike & Molly was a new WB series and most new network WBTV series usually used the completely bylineless 2003 WBTV logo, the show used the 2003 WBTD version instead (with no URL).
    • On The Perils of Penelope Pitstop on DVD, the Boomerang streaming service and former Boomerang U.S. airings, the 1967 film Up the Down Staircase on TCM, and syndie reruns of Curb Your Enthusiasm from 2010-2011, it just uses the open-matted 2003 version of the then-current closing logo for Warner Bros. Pictures.
    • As in the 2003 variant, the banner is sometimes slightly stretched.
    • On a S3 episode of The Jamie Foxx Show titled "Taps For Royal" from a recent Centric rerun, the text "Distributed by" is omitted, but just before the music from the Bent Outta Shape Productions and Foxx Hole Productions logos finishes out, it suddenly appears in its original position. As a result, this plasters the 1996 Telepictures Distribution logo that usually followed on syndie reruns. This also happens on George Lopez on a season 1 episode titled "Who's Your Daddy?".
    • On the series finale of The Fresh Prince of Bel-Air titled "I, Done" in syndication, and TCM prints of Nancy Drew... Troubleshooter, the widescreen version of the 2003 logo is squashed to fit the 4:3 dimensions.
    • A B&W version of the 2003 logo exists, which appears on the series finale of Children's Hospital ("The Grid") and some films on TCM.
    • On some shows, like TMZ and Extra, the logo fades in from black. On The Tyra Banks Show, the logo crossfades from the Telepictures Productions logo.
    • On 2020-2021 episodes of TMZ, the logo is part of the split screen credits alongside the Harvey Levin Productions, Paramedia and Telepictures logos.
    • The 2003 logo also sometimes shares the screen with other logos.
    • On Undercovers, the colors are more vivid.
    • On the Everwood episode "East Meets West", the colors are very light.
    • On a TMZ Live demo reel, the banner reads "DOMESTIC TELEVISION DISTRIBUTION" instead.

    Technique: A digital graphic.

    Audio: The 2nd part of the 1999 WB theme based on the song "As Time Goes By" from the WB film Casablanca, originally from the Broadway musical Everybody's Welcome. Some shows in association with WBTV had the theme cut in half or have the theme sped up. Like before, it's the closing theme of the show or none.

    Audio Trivia: The 2003 theme debuted on the series premiere of Two and a Half Men (as well as on the Eve episode "Condom Mania"), broadcast on September 22, 2003.

    Audio Variants:

    • On network shows from 2003 to 2005 as well as episode 8 of season 1 of Cold Case on Universal Channel Asia, the 2003 WBTV fanfare is in mono. The strings are more prominent in this variation and the low brass note on the third note of the theme can barely be heard. All of Us continued using this variant until 2007.
    • An alternate version of the 2003 theme was used in the early days of the 2003 logo. This version had a faster tempo, a piano note at the beginning, and a slightly different ending.
    • Sometimes, the 1994 theme is used, sometimes shortened.
    • On Smallville, one of the following themes is used:
      • When the 2003 logo plasters the 2001 logo (4:3 prints retains the 2001 logo), the 1994 fanfare is used.
      • On 2006 season 5 episodes until the series finale, the 2003 theme is heard, carrying it from the then-current DC Comics logo.
        • Due to reverse plastering over the next logo, some 2005 episodes of Smallville have the 2003 theme play over again (the first two notes are played over the DC Comics logo then it cuts to the 2003 logo with the theme starting over again).
    • On some re-runs of Friends, this plasters the 1994 logo; the closing theme of the TV show is heard, followed by the 1994 fanfare. Some occasions cut-off the closing theme, on some local airings.
      • On HBO Max prints of season 4 of the aforementioned Friends, the 1998 theme is heard instead.
      • However, on airings on certain local stations including WADL Detroit, the closing theme continues over this logo instead.
    • The 1998 theme is also heard on the 2003 logo on 1998 episodes of The Wayans Bros. on HBO, the final season of Murphy Brown on Nick at Nite, the last two episodes of Living Single on Max and on DVD prints of Mortal Kombat: Conquest.
    • The 1994 low tone WBTV theme is also heard on the short 2003 Warner Bros. Pictures logo.
    • On Children's Hospital, the music (usually just the last note) is cut off by the Williams Street logo.
    • On The Carrie Diaries, the last bit of the sped-up CBS Television Studios jingle can be heard before the sped-up version of the 2003 theme, which might've implied the WBTV theme was ripped straight out of The Vampire Diaries.
    • On HD prints of some episodes from Perfect Strangers and Step by Step along with syndicated prints of The New Adventures of Old Christine, the theme has a weird echo effect. This is due to a mixing error where only the rear surround channels are used.
    • On syndicated prints of The Jamie Foxx Show, the song "Electrifying (Baby, That's Real)" (likely Jamie Foxx's closing song) plays in the background throughout the entire four-way logo combo.
    • Starting with the 6th episode of season 2 of Jane The Virgin, only the last note of the 2003 theme is heard.
    • The first two seasons of Arrow, the first four episodes of the American version of The Tomorrow People and the pilot of The Flash used a slowed down version of the 2003 theme.
    • The unaired pilot of Commando Nanny has the 2003 theme double pitched.
    • On Freddie, the 2003 theme is mixed between the first note and the last two notes.
    • On some episodes of Judge Mathis between 2012 and 2020, the echo of the last note of the Millar Gough Ink theme from late 2002 is heard over the first note of the 2003 WBTV theme, which also might've implied the aforementioned theme was ripped straight out of Smallville.
    • On Life Unexpected, the theme is even faster and mixed between the second note and the last note.
    • Mid-2000's TV Land airings of 1989-1992 episodes of Night Court use John Larroquette's voice over due to plastering the 6th logo.
    • ABC, CBS, Fox, NBC and post-2003 The WB (later The CW) used their generic themes.
    • On Hulu's print of the Living Single episode "I'll Take Your Man", Synclaire is heard saying "Oh, Overton!" on the distribution variant.
    • On the unaired pilot of Nolan Knows Best, Phil Nolan (played by Brian Dennehy) says "Sex has a new name!".
    • On the unaired pilot of Strange Brew, people angrily shouting is heard over the closing theme.

    Availability:

    • It appears on first-run syndication series such as The People's Court (until October 1, 2021, where it would be replaced with an in-credit notice of the 15th logo), Judge Mathis, TMZ on TV (until September 15, 2021 due to Fox Alternative Entertainment taking over), The Ellen DeGeneres Show and Extra (both until 2021 when it was replaced with the 15th logo), and also current network, cable and off-network shows such as Conan on TBS, George Lopez on Nick at Nite and Ion Television, The Jamie Foxx Show when it was last aired on Centric (before the rebrand to BET Her), The Wayans Bros. on MTV2, and on Max, Friends in local syndication, Max, TBS and Nick at Nite, Eve on TV One, ER (seasons 3-5 and 10-15) on Pop, Max, and on its DVD releases (seasons 2-5 and 10-15), The Real in local syndication and on BET, and on various shows on the Max streaming service, among others.
    • It also appears on shows produced by Bonanza Productions (such as Mike & Molly, 2 Broke Girls and The 100), a division of WBTV that was founded in 1991, as they do not have their own logo.
    • Any series from this era reran on TV One would keep the original logo intact.
    • The alternate theme appears on various Hanna-Barbera and Lorimar shows on Max, All of Us, The Mullets, Run of the House, All About the Andersons, Like Family, Blue Collar TV, The Help, the first five episodes of season 2 of Eve, reruns of George Lopez, the director's cut of the Twenty Good Years pilot, the unaired pilots of Nikki and Nora and Starting Under, Full House on HBO Max and MeTV (except season 7, where the ending of the show's theme is heard underneath from plastering the 6th logo instead), some episodes of Veronica Mars, The Evidence, post-2020 reruns of The Flintstones on both Me-TV and Blu-ray, DVD and Blu-ray releases of The New Scooby-Doo Movies (also appears on Blu-ray releases of Scooby-Doo, Where Are You!), and an RTE Two HD airing of The New Scooby-Doo Mysteries episode "The Nutcracker Scoob".
      • This variant also appears on streaming prints of Smallville S3 episode "Phoenix" as well as episode 7 of season 1 of Cold Case on Universal Channel Asia.
    • The 1994 theme appears on The Fresh Prince of Bel-Air episode "Sleepless in Bel-Air", Lifetime airings of Will & Grace and the TV movie Deadly Intentions... Again?, Nick @ Nite, Antenna TV, and HD airings of Murphy Brown, the pilots of Rock Me Baby and Eve on UPN, on Centric (now BET HER, on some episodes), HBO Max airings of The Wayans Bros., HD prints of Smallville seasons 1, and HBO Max prints of Scooby-Doo and Scrappy-Doo and The New Scooby and Scrappy-Doo Show, among others.
    • The 1994 WBTV low-tone version theme with the 2003 open-matted "Distributed by Warner Bros. Pictures" logo appears on shows like The Perils of Penelope Pitstop on former Boomerang U.S. airings, DVD releases and the Boomerang streaming service, the 1967 film Up the Down Staircase on TCM, and before syndie reruns of Curb Your Enthusiasm from 2010-2011.
    • The "Produced and Distributed by" variant appears on Jack and Bobby, Chase, Reign (season 1 and the first two episodes of season 2), and then-current episodes of The People's Court starting on the 2012-2013 season until the 2017-2018 season.
      • This variant also strangely appears on the 6th episode of Aliens in America (while it was produced by Warner Bros. Television, CBS Paramount was considered the distributor. This is also strange due to the fact that every other episode includes the regular "Distributed by" variant).
    • The final season (2004) of The Drew Carey Show also has the 2003 logo, and the WBTD version of this logo also plasters the 2001 logo on Laff airings of a special from said show, "Drew Carey's Back-to-School Rock 'n' Roll Comedy Hour" (which also doubled as that show's S7 premiere episode).
    • This logo also appeared on the season 6 episodes of the first incarnation of Whose Line Is It Anyway? on ABC, while the last two seasons use the 2001 logo on ABC Family.
    • This logo was used in tandem with the 13th, 14th, and 15th logos until 2022.
      • The 14th logo replaced this logo starting with the 2018-2019 season, and this logo was still used in syndication until September 2021.
      • However, due to Warner Bros. rebranding their on-screen logos with their 2019 print logo alongside the 13th logo since 2020, this logo is retired.
    • This logo also appears on a Hulu print of the Foster's Home for Imaginary Friends episode "Adoptcalypse Now".
    • This logo also plasters the 1998 WB Family Entertainment logo at the start of Starz and Netflix prints of the 1998 theatrical film Quest for Camelot.
    • This logo also appears at the end of HBO Max prints of Hangin' with Mr. Cooper.
    • This logo also appears at the end of Tubi prints of the A Pup Named Scooby-Doo episode "A Bicycle Built for Boo", following the 1988 version of the 1986 Hanna-Barbera "CGI Swirling Star" logo.
    • This logo also appears at the start of the 1987 TV movie The Quick and the Dead on GREAT! Movies Action, with the 1998 SFM Entertainment logo at the end.

    12th Logo (50th anniversary logo) (January-December 2005)

    Visuals: On the cloud background from the 2003 version of the previous logo, there is a smoother WB shield with a ribbon that says "50 YEARS OF QUALITY" wrapped around the bottom of it.

    Variants:

    • Sometimes, the website URL is seen below.
    • Sometimes, the shield is close to the screen and zooms back.
    • For syndication, the text "Distributed by" appears above.
    • On Blue Collar TV, the logo is open-matted.

    Technique: CGI by The Illusion Factory.

    Audio: Same as the 2003 version of the previous logo. Like before, it's the closing theme of the show or none.

    Availability:

    • It's still saved on reruns of 2005 episodes of Warner Bros. shows such as Eve on TV One, Supernatural on TNT and FX, Nip/Tuck on Logo, and Without a Trace on Ion Television, among others.
    • This was also seen on Alice, Spenser: For Hire, and Scarecrow and Mrs. King (plastering the 1972-84 WBTV logo on the 1st season's rerun) back in 2005 during Warner Bros. Television's 50-hour marathon on TV Land.
    • This is plastered on local syndication reruns of Two and a Half Men with the 2003 logo, but it is retained on Australian reruns.
    • Episode 18 of season 5 of Smallville has this logo seen for a split-second before it cuts immediately to the previous logo (most likely a bad plaster job).

    13th Logo (DCTV custom logo) (September 22, 2014-)

    Visuals: After the 2012-2016 DC Comics logo (the 2016-present logo starting in 2016) or the Vertigo logo, the Warner Bros. shield with varying textures and colors appears, slowly zooming in from a mostly dark background. Four designs for this logo have been used:

    • 2014-2021: A larger version of the movie preview trailer WB shield seen on the names and crew members list, with the Warner Bros. Television ribbon over it in the same font as that of the 2008-2015 Warner Bros. Animation logo.
    • 2018-2020: The 2017 WBTV logo.
    • 2020-2023: The 2019 WB logo without the "WARNER BROS. TELEVISION" text.
    • 2024 (tentative): The 2023 WBTV logo.

    Variants: See this page for variants.

    Technique: CGI.

    Audio: Sound effects that correspond with the action, which varies from show to show. The Supergirl pilot had the 2003 logo's music, while the Lucifer pilot had no music.

    Availability:

    • Currently seen after the DC Entertainment logo on every new TV series based on a DC Comics property, beginning with Gotham and on the third season of Arrow, The Flash, Constantine, iZombie, Legends of Tomorrow, Lucifer, Supergirl and Batwoman, in place of the 2003 version of the 11th logo and later the 14th logo and currently the 15th logo.
    • All variants (except Constantine) can be found on the DCTV's official YouTube account, on the video "DCTV - Logo Extravaganza!". Used in tandem with the 11th, 14th, 15th and 16th logos.
    • Although Chilling Adventures of Sabrina, AJ and the Queen, Maid and Keep Breathing (as an opening custom variant for the latter two shows, although the closing variant used the 15th logo instead) are not owned by DC Comics, they still use the DC Comics' version of the WBTV shield instead.

    14th Logo (January 27, 2017-January 9, 2022)

    Visuals: Same as the 2003 version of the 11th logo, but the shield and cloud background are redone, with the shield redone in 3D and made to look like the shield from the 1998 theatrical logo, and looking a little shinier. The clouds move to the right of the shield as it zooms in slowly.

    Variants:

    • There is a still variant that can be seen on Netflix prints of Riverdale, Disjointed, the pilot of Love You More on Prime Video, and Lovecraft Country on HBO.
    • On Lovecraft Country, the shield appears closer.
    • There is an opening variant of this logo in which the shield zooms out from the bottom of the screen in an extreme upward angle and then settles in its normal position, shining towards the end of the animation. It then slowly zooms out afterwards.
    • A 4:3 fullscreen version exists; here, the animation is the same as the opening variant.
    • On The Fugitive, the shield is still and on a black background, with the Blackjack Films and Thunder Road Pictures logos next to it. Some episodes replace the latter logo with the 3 Arts Entertainment logo.

    Technique: CGI. A still image for the still version.

    Audio: Same as the 2003 version of the 11th logo. The opening variant has some whoosh sounds.

    Audio Variants:

    • A sped-up version of the theme exists.
    • On current prints of Babylon 5, the 1994 theme is heard; pre-1995 episodes use the closing theme of the show.
    • On season 1 of The Flight Attendant, the closing theme of the show is heard.
    • The logo is silent on Lovecraft Country and the beginning of Disjointed.

    Availability:

    • It was first seen on international Netflix prints of Riverdale (where it airs as a Netflix original; in the United States, the 2003 logo is used), Disjointed, and the pilot of Love You More on Prime Video.
    • Starting with the 2018-2019 TV season, this logo replaced the 2003 logo on network shows.
    • The opening variant can be seen at the beginning of shows like the first 2 seasons of The Kominsky Method and season 4 and season 5 episodes of Lucifer on Netflix, after the Netflix Originals logo.
    • Also appeared until September 2021 on shows formerly produced by Warner Horizon Scripted Television, like season 5 of Queen Sugar and the first 10 episodes of season 5 of Animal Kingdom.
    • The 4:3 variant has begun plastering previous logos on older shows produced with said aspect ratio, such as Babylon 5.
    • Some syndicated shows (such as Judge Mathis, The Ellen DeGeneres Show, and TMZ on TV) do not use this logo.
    • Even after the next logo debuted, this appeared on season 2 of Special, the first four episodes of season 3 of In the Dark, The Republic of Sarah on off-network prints (The CW prints use the next logo), the first 10 episodes of season 5 of Animal Kingdom, the first episode of season 3 of Roswell, New Mexico, and the first six episodes of season 4 of Claws. Following episodes in each respective series' season now uses the current logo.

    15th Logo (March 2, 2021-)

    Visuals: It's the tail end of the 2021 theatrical logo, except the shield zooms in slowly similarly to the previous logo as a lens flare shines over it. "WARNER BROS." in white and in the same font used on the company's print logo (Warner Bros. Sans) in its bold condensed version is seen below the shield, with "TELEVISION" in its heavy version of the same font below it. The byline is also seen below.

    Trivia:

    • This marks the first time since the 2001 logo that a company byline has appeared on the logo.
    • The fanfare in this logo debuted before the movie logo, which did so in Non Mi Uccidere (Don't Kill Me), which was released on April 21, 2021 in Italy.

    Bylines:

    • March 2, 2021-: "a WarnerMedia company"
    • May 23, 2022-: "A WARNER BROS. DISCOVERY COMPANY"

    Variants:

    • Depending on how long this logo is shown on screen, the size of this logo varies. The 2-second and 1.5 second versions of this logo have the logo appear closer.
    • A widescreen 2:1 version of the logo exists.
    • On Lisey's Story, the colors are more vivid.
    • On season 2 of Ted Lasso, season 6 of Lucifer, the 2021 reboot of Head of the Class, Shrinking, and Bookie, the colors are darker, with the Lucifer, Shrinking, and Bookie variants being even darker. Therefore, the Lucifer variant is slightly darker and the Bookie variant is slightly brighter than the Shrinking variant.
    • On the first two episodes of Shining Vale, the colors are very light.
    • There's an opening variant where the shield zooms out and rotates upwards like the previous logo and then shines. The company name and byline fade in afterwards. The entire logo zooms out during this process. This can also appear as a closing logo.
      • A CinemaScope version of this logo exists. The Sandman uses the Warner Bros. Discovery byline.
    • For syndication, "DISTRIBUTED BY" (in its bold version of the same font mentioned above) is seen above the shield. On the variant above this one, after the shield finishes zooming out, it fades in with the company name and byline (seen on Extra as of August 31, 2021). However, Ellen, The Real (as of September 27, 2021) and The Jennifer Hudson Show use the main variant where the shield does not zoom out.
    • Sometimes, the lens flare is already there.
    • An in-credit variation exists, with the text "DISTRIBUTED BY: WARNER BROS. TELEVISION GROUP" and the 2019 WB shield. This was spotted on post-October 2021 episodes of The People's Court.
    • On post-October 2021 episodes of Judge Mathis, the Warner Bros. Television Group logo is in-credit (without the words "DISTRIBUTED BY") and shares the screen with the Illinois Film Office and Telepictures logos.
    • On The Real and Extra, the logo is part of the split-screen credits.

    Technique: CGI, including the opening variant, derived from the theatrical logo by Devastudios. Also, like its movie counterpart, the sky and clouds were done using Terragen from Planetside Software.

    Audio: The final note of the 2021 theatrical logo's fanfare composed by Ludwig Göransson.

    Audio Variants:

    • A short version of the fanfare exists.
    • Sometimes, the logo is silent, using the closing theme of the show, or using the network respective generic themes.
    • On a few shows, the 2003 fanfare is heard, sometimes in warp-speed.
    • An alternate theme exists where the final note of the middle section of the new fanfare is used, which has the same chord as the main fanfare, with strings on it. A "ding" is heard when the lens flare appears. This is only heard on the short 2-second and 1.5-second versions of this logo.
    • In the opening variant, the same whoosh sounds from the previous logo can be heard. Starting with season 6 of Lucifer, the whoosh sounds are slightly different than the previous logo.
    • The closing version of the above variant has all 4 notes of the middle section of the fanfare. This can also be heard on its international counterpart.

    Availability:

    • This first appeared on the Prodigal Son episode "Face Value".
    • The opening variant made its debut at the beginning of season 3 of The Kominsky Method, and it also appears as a closing variant at the end of said season, using the 2003 fanfare. However, the closing variant with the middle section of the fanfare made its debut on season 2 of The Flight Attendant. The scope version of this logo debuted on The Sandman. The version with the Warner Bros. Discovery byline made its debut with The Peripheral.
    • The syndication variant made its debut on the August 31, 2021 episode of Extra.
    • This logo has been spotted plastering the previous logo on a rerun of the Young Sheldon episode "Training Wheels and an Unleashed Chicken" on CBS.
    • It doesn't appear on TMZ on TV, since WarnerMedia sold the TMZ website to Fox Corporation.
    • This logo is also seen on shows formerly produced by Warner Horizon Scripted Television which are later season 5-7 episodes of Queen Sugar, season 2 of David Makes Man, the remainder of season 5-6 of Animal Kingdom, season 3 of You and season 4 of Claws starting with "Chapter Seven: Ascension".
    • The in-credit variant made its debut on the October 4, 2021 episode of The People's Court.
    • This logo also appeared on new and future shows from this company such as All American: Homecoming, Shining Vale, The Sex Lives of College Girls, Pivoting and Abbott Elementary, among others.
    • The Warner Bros. Discovery byline made its first appearances on the season 3 finale of Bob Hearts Abishola and as well on the season 4 finale of All American. As of now, it is used alongside the WarnerMedia byline, although that could change in the foreseeable future.

    16th Logo (December 23, 2023-)

    Visuals: The last couple seconds of the 2023 theatrical logo, with the word "TELEVISION" replacing "PICTURES" on the banner. The shield and byline also zoom in towards the center of the screen, similar to the previous two logos.

    Variants:

    • Just like the previous logo, for syndication, "DISTRIBUTED BY" (set in the bold version of Warner Bros. Sans) is seen above the shield.
      • Extra, from its January 22, 2024 episode onward, uses this variant with the same animation as the previous logo's opening variant, with "DISTRIBUTED BY" fading in with the byline.
    • Just like the previous two logos, an opening variant exists, where the shield zooms out and rotates upwards, then shines. The byline fades in afterwards. The entire logo zooms out during this process. This can also appear as a closing logo.
    • A true 16:9 ratio variant exists, where the logo is zoomed in to fit the aspect ratio.
    • A widescreen 2:1 variant also exists.

    Technique: CGI done by Devastudios, who also made the previous logo. The CG elements were re-rendered using the Academy Color Encoding System (ACES) color pipeline from the Academy of Motion Picture Arts and Sciences (AMPAS). Just as before, like its movie counterpart, the sky and clouds were done using Terragen from Planetside Software.

    Audio: The final two notes of "Classic Reflection" (a new rendition of "As Time Goes By" from Casablanca), composed and arranged by Jacob Yoffee, orchestrated by Nolan Markey and mixed by Jason LaRocca, recorded at the Eastwood Scoring Stage at Warner Bros. Studios.

    Audio Trivia: Debuting before the theatrical fanfare, this is the first appearance of the "Classic Reflection" fanfare.

    Audio Variants:

    • An extended version of the fanfare exists.
    • In some cases, like on The Jennifer Hudson Show and Bob Hearts Abishola, the previous fanfare from the 15th logo is used.
    • Like before, it's the closing theme of the show, the generic network theme or none.

    Availability: Like the movie counterpart, this logo is currently used in tandem with the previous logo as of this writing.

    • It first appeared on the special Christmas episode of the 2023 Night Court revival (entitled "A Night Court Before Christmas"; which serves as the season 2 premiere of the show), and later appears on the third season of Abbott Elementary and the fifth and final season of Bob Hearts Abishola.
    • The true 16:9 aspect ratio variant made its debut on the seventh and final season of Young Sheldon.
    • The widescreen 2:1 variant made its debut on the third season of The Cleaning Lady.
    • The syndication variant made its debut on the January 12, 2024 episode of The Jennifer Hudson Show.

    Copyright Stamps

    Here is some information about the copyright stamps on Warner Bros. TV series:

    • 1970-1978, 1992-2003: Copyright © [YEAR] Warner Bros. Television. All Rights Reserved.
    • 1978-1992: Copyright © [YEAR] Warner Bros., Inc. All Rights Reserved.
    • 1993-1996, 1999: © [YEAR] Warner Bros. (Used on The John Larroquette Show and Everything's Relative)
    • 1993-1995: © [YEAR] Warner Bros., A Time-Warner Entertainment Company (Used on Animaniacs)
    • 1999-2023: Copyright © [YEAR] AND Syndicated Productions Inc. All Rights Reserved (Used on Judge Mathis, The Bachelor and The Sharon Osbourne Show)
    • 2003-: Copyright © [YEAR] Warner Bros. Entertainment Inc. All Rights Reserved.
    Lorimar-Telepictures
    Warner Bros. Domestic Pay TV, Cable & Network Features
    Turner Entertainment Co.
    Turner Television
    Telepictures Distribution
    Lorimar Television
    New Line Television
    Warner Bros. Television Studios