Disney Television Animation

From the Audiovisual Identity Database, the motion graphics museum


Background

Disney Television Animation (formerly Walt Disney Pictures Television Animation Group and Walt Disney Television Animation) was formed in 1984 originally as the animated production arm of Walt Disney Television. Originally at the beginning of the end credits of any series, it currently uses both an in-credit text and on some series, an in-credit logo at the end of the credits, it used either the Walt Disney Television and/or Buena Vista Television/Buena Vista International logos. It was not until 2003 that it unveiled its own animated logo at the end of every show. Currently, it's the animation division of Disney Channel since 2005, who also produces programs for Disney XD (formerly Toon Disney and Jetix) and Disney Junior (formerly Playhouse Disney). In 2011, the name "Walt" was stripped from its television division, renaming it to its current name.



1st Logo (1994-1997)

Visuals: On a black background, there are the words "Produced by" in red zoom in. As it gets bigger it cross fades into the Walt Disney castle logo, in which the bottom half is obscured by the dark colors of the background. The text "WALT DiSNEY" in its familiar signature font in white is seen, and the text "Television Animation" in red and in the same font as the words "Produced by".

Technique: Digital graphics.

Audio: The end theme of the show.

Availability: Only seen before the credits of broadcasts of the syndicated The Disney Afternoon programming block from 1994 to 1997.

2nd Logo (November 28, 2003-November 6, 2016)


Visuals: Same as the then-current Walt Disney Television logo (in the scheme of the 2002 "seventh flag" variant of the 1985-2006 movie logo), but with "TELEVISION ANIMATION" instead of "PICTURES".

Variants:

  • Pre-2006 international prints would have the logo fade to the Buena Vista International Television logo.
  • Beginning in 2011, the "WALT" is dropped and the word "DiSNEY" is seen off-center.
  • On Tron: Uprising (excluding the pilot), the logo from Tron: Legacy is used, except that "WALT" is dropped, and "TELEVISION ANIMATION" replaces "PICTURES". It also transitions to the Disney XD Originals logo. This was done by Prologue.
  • From the logo's debut until around 2008 (for most shows) to 2011, the "TELEVISION ANIMATION" text fades in before going on to the normal animation.
  • An extended variant exists with the 2011 logo starting at the flash of light from the movie logo.
  • On Phineas and Ferb: Star Wars, the logo is seen over the credits for some bizarre reason.
  • On Disney+ prints of Quack Pack, the logo is zoomed further back.
  • On the Fish Hooks episode "Oscar's Secret Admirer / Sixteen Clamandles", the logo is still.

Technique: Digital ink-and-paint animation.

Audio: Usually the closing theme or silence. In some cases, the long 1987 Walt Disney Television fanfare is heard.

Audio Variants:

  • In 2008, the 1987 fanfare was redone.
  • ABC Kids airings from 2005-2006 and ABC airings of Phineas and Ferb the Movie: Across the 2nd Dimension used a generic theme and a voiceover.
  • On the Gravity Falls episode "Fight Fighters", a Game Boy-like chime plays over the logo.
  • On the Gravity Falls episode "Carpet Diem", there is a soundclip of Soos (voiced by Alex Hirsch; who, in the episode proper, was showing Dipper a "break room" that was just an electrical panel with only a smidgen of space) going "Ow! Wait, wait..."
  • On the Phineas and Ferb episode "Interview With a Platypus / Tip of the Day", after the episode's song "A-G-L-E-T", Candace (voiced by Ashley Tisdale) says "It doesn't matter!"
  • On the Phineas and Ferb episode "Act Your Age", while Jeff "Swampy" Marsh (the co-creator of the show) continues to sob in the background, Dan Povenmire (the co-creator of the show) says "Oh, get a grip, Swampy!"
  • On the Phineas and Ferb episode "Rollercoaster: The Musical!", as Major Monogram (voiced by Jeff "Swampy" Marsh) was starting to sing, the logo appears, then he yells "Oh, come on!".
  • On the Wander Over Yonder episode "The Little Guy", Lord Hater (voiced by Keith Ferguson)'s crying throughout the credits continues over the logo.

Availability: It made its first appearance on Kim Possible: A Sitch in Time and has appeared on many productions of the studio for over 10 years. Notably, it remained in use long after Disney updated its logo in 2006.

  • Despite being replaced with the next logo in 2014, this logo was still used on Phineas and Ferb episodes until February 20, 2015, and post-2014 episodes of Mickey Mouse Clubhouse until its series finale on November 6, 2016 (which is also the logo's final appearance).
  • This also appeared at the end of "The OWCA Files", which aired on November 9, 2015.
  • This also plastered the WDT logo when Disney XD aired The Legend of Tarzan from 2009 until 2012.
  • The original version is hard to find as it was only seen on Standard Definition prints of their shows and starting around early 2010, Disney replaced those prints with updated HD prints which uses the shorter version, but it can still be seen on some episodes of Lilo and Stitch: The Series on Disney XD USA because of the fact the episodes were displayed in SD.
  • Some shows on Disney+ plaster this with the next logo, while others keep the logo intact.
  • The redone theme variant can be found on current VOD prints of Kim Possible and recent domestic prints of Lilo & Stitch: The Series.
  • This logo does not show up on Randy Cunningham: 9th Grade Ninja, despite the company producing it.

3rd Logo (January 3, 2014-)

Visuals: On a white background, the Paul Rudish design of Mickey Mouse (as seen on the shorts of the same name and The Wonderful World of Mickey Mouse) is seen in a walking pose, next to the text that reads "DiSNEY Television Animation", with the latter in the Mostra Nuova Regular font.

Technique: A digitally-produced still image.

Audio: None or the closing theme of the show.

Availability: It made its first appearance on the Season 3 premiere of Jake and the Never Land Pirates, and has since appeared on newer episodes of Disney Television Animation shows, such as later episodes of Gravity Falls, and the series finale of Phineas and Ferb called "Last Day of Summer", as well as some newer shows like The 7D, Pickle and Peanut, Star vs. the Forces of Evil, Milo Murphy's Law, Future-Worm!, Big City Greens, Amphibia, The Owl House, and The Ghost and Molly McGee, among others. It was used in tandem with the previous logo until November 6, 2016.

  • This logo does not appear on 101 Dalmatian Street or Legend of the Three Caballeros, as the company wasn't involved with the production of those shows, nor does it appear on later episodes of Mickey Mouse (2013) or the Pixar collaboration Monsters at Work, as they use the in-credit logo instead.
    • However, for the former, it does appear on its reboot The Wonderful World of Mickey Mouse on Disney+.
  • Unused variants of the logo exsists. These were created 2Viente Studio, based on Mickey Mouse shorts and it can be shown here.
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