Warner Bros. International Television Production

From the Audiovisual Identity Database, the motion graphics museum




Background

Warner Bros. International Television Production, formerly known as Warner Bros. International Television, is the international television production division of Warner Bros., first formed in 1989 to produce original programming and local adaptations to formats owned by Warner Bros. In 2009, the company rebranded and became the current name. Currently, the division operates in 14 different countries.


Warner Bros. International Television

1st Logo (1996-2002)

Visuals: On a cloudy sky background (similar to the cloud background for the 1996 Warner Home Video logo) the WB shield is on the middle of the screen with "INTERNATIONAL TELEVISION PRODUCTION" written on its banner. The Time Warner Entertainment byline is shown below.

Variants:

  • An in-credit text variant exists, which is used for shows or TV movies that would say "WARNER BROS. INTERNATIONAL TELEVISION DISTRIBUTION".
  • Sometimes, the banner would say "INTERNATIONAL TELEVISION".
  • In Code Name: Eternity, a version with sky blue background is used. Some episodes have this logo stretched.

Technique: Live action for the clouds, or none.

Audio: The end theme of the show, the 1994 WBTV theme (Terror in the Mall uses the low toned version) or none.

Availability:

  • It appears on Zorro: The Animated Series, The Fantastic Voyages of Sinbad the Sailor, as well as on some episodes of Code Name: Eternity on Sci-Fi Channel (now "SyFy") and the short-lived Dark Realm on the now-defunct Chiller network.
  • It also appeared on the 1998 made-for-TV movie Terror in the Mall and international prints of Police Academy: The Series (U.S. airings had the 1995 Warner Bros. Domestic Television Distribution logo or the 2003 WBTV logo instead).
  • The rare "INTERNATIONAL TELEVISION" variant was only seen on the short-lived game show $pend it Fast, which hasn't been seen since WE stopped airing it in the early 2000s.

2nd Logo (2001?-2008)

Visuals: In a very cloudy background, the WB shield with the banner reading "INTERNATIONAL TELEVISION" fades in and slowly zooms out.

Variants:

  • An extended version with a byline exists, where the shield stops after a while, and the AOL Time Warner byline then fades in.
  • A bannerless version exists, which can be seen on a sizzle reel from 2003.

Technique: 2D animation for the shield and live action for the cloud background.

Audio: None.

Availability:

  • It has made an appearance in an STS airing of Шаг за шагом, a Russian version of Step by Step.
  • The logo was also resurfaced in Вся такая внезапная.
  • The extended version with the AOL byline was found on an international promo for season 2 episodes of Queer As Folk.

Warner Bros. International Television Production

1st Logo (2013-)

Visuals: There is the WB shield on a sky blue background with a slight lens flare effect, and the banner shines. The byline is also absent and as a result, the logo takes up more space on the screen.

Variants:

  • A prototype from 2013 exists, where the shield slowly zooms towards the screen. The background is also full of clouds that are moving from left to right, and the banner text is in a different font.
  • A second prototype from 2014 also exists, where the W and B letters are smaller and the banner text is sticking out of the banner. The trademark symbol is also missing.
  • On BingoLotto, a copyright stamp in white is tacked on the logo.
  • An in-credit variant exists, which is used on some shows.
  • An extended version can be spotted in the seventh season of SuomiLOVE, lasting one to two seconds more than usual. The shield is also freeze-framed.
  • On Man in Room 301, a scope variant of the logo is used. The logo is also darker than usual.

Technique: 2D animation designed by Winbush Immersive.

Audio: The 2003 WBTV theme, the end theme of the show, or none.

Availability:

  • The logo debuted as an in-credit variant on RTÉ's My Best Shot in Ireland, and has appeared in various shows since, such as Suden hetki in Finland.
  • The regular logo can be spotted on The Bachelor New Zealand, The Bachelor Australia, Game of Games, The Celebrity Apprentice Australia, as well as a few other shows.
  • The logo has also been used in tandem with the third, fourth and fifth logos since 2020.
  • It also appears at the end of a SBS On Demand streaming print of the pilot to Wozniacki & Lee.
  • This logo was still seen on First Dates Ireland (as of series 9) on RTÉ2.

2nd Logo (June 1, 2018-2021)

Visuals: Same as the 14th Warner Bros. Television logo, but the banner's text has been replaced by "INTERNATIONAL TELEVISION PRODUCTION". There is also a trademark symbol above the banner.

Technique: CGI.

Audio: The 2003 WBTV theme.

Availability: It has been spotted on some shows, such as All or Nothing: New Zealand All Blacks.

3rd Logo (October 23, 2021-)

Visuals: Same as the 15th Warner Bros. Television opening logo, but "TELEVISION" is replaced by "INTERNATIONAL TELEVISION PRODUCTION".

Bylines:

  • October 23, 2021-April 25, 2023: "a WarnerMedia company"
  • May 29, 2022-: "A WARNER BROS. DISCOVERY COMPANY"

Variants:

  • A version that uses the closing logo with the same changes as the main variant exists.
    • Sometimes, this variant has a freeze-frame at the end, that lasts about a second which also exists.
    • Interestingly, Yle Areena's print of the first episode of the 8th season of SuomiLOVE cuts the logo short. This is probably due to Yle Areena cutting live broadcasts badly.
  • On BingoLotto, a copyright stamp appears below the logo.
  • On Partisan, the logo is in-credit and in yellow.

Technique: CGI by Devastudios. The sky and clouds were done using Terragen from Planetside Software.

Audio: The middle section of the 2021 Warner Bros. Pictures fanfare by Ludwig Göransson. This is essentially an extended version of the alternate Warner Bros. Television fanfare.

Audio Variants:

  • Sometimes, the main 2021 Warner Bros. Television fanfare is used.
  • Otherwise, it uses the ending theme of the show instead.

Availability:

  • First seen on Partisan as an in-credit version.
  • The animated version first debuted on the Australian version of Snackmasters on Nine Network a year later.
  • The version with the non-rotating shield debuted on BingoLotto, albeit with a copyright stamped variant.
    • A clean version of this would first appear in the 1st episode of Koti Koiralle.
  • Current prints of episode 3 of season 2 of Sukuni Salat have the rotating shield, but the original airing had the non-rotating shield.
  • The version with the non-rotating shield can be seen in season 8 episodes of SuomiLOVE as well as the Finnish shows Rahdinmetsästäjät and Koti Koiralle, respectively.
  • The Warner Bros. Discovery byline made its first appearances on episode 5 of season 6 of The Celebrity Apprentice Australia.

4th Logo (March 23, 2023-)

Visuals: Same as the animated Warner Bros. Discovery logo, but after the logo finishes forming, the words "WARNER BROS." and "INTERNATIONAL TELEVISION PRODUCTION" (written in a modified version of TT Norms, which is called Warner Bros. Condensed) slides down below the shield. A copyright notice then slides down below the logo. The border in the background is also absent.

Variant: Sometimes, a copyright notice is absent.

Technique: 2D animation.

Audio: The long version of the 2021 TV fanfare by Ludwig Göransson or the closing theme to the show.

Availability:

  • It was first spotted on the March 23, 2023 episode of Postkodmiljonären (the Swedish version of Who Wants To Be A Millionaire?).
  • It also appears at the end of the Greek version of First Dates.

5th Logo (May 23, 2023-)

Visuals: On a black background is the WB shield from before rotating. The words "WARNER BROS.", "INTERNATIONAL TELEVISION" and PRODUCTION" flipping in and the logo became flat.

Variants:

  • Sometimes, a copyright notice appears below the logo.
  • On Första dejten teens (the Swedish adaptation of First Dates: Teens), the logo is on a light blue background similar to the previous logo.

Technique: CGI.

Audio: The 2003 WBTV theme, the closing theme to the show or none.

Availability:

  • It was first seen on Bachelorette (the Denmark version of The Bachelorette).
  • It also appears at the end of Första dejten teens (the Swedish adaptation of First Dates: Teens).
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