Founded in 1989 as "GRAFx Studios" by Phil Vischer, Big Idea Entertainment, LLC (officially established as "Big Idea Productions" in 1993) is an American animation production company best known for its Christian computer-animated series VeggieTales. In 2003, the company was acquired by Classic Media due to bankruptcy. In 2012, Classic Media was acquired by DreamWorks Animation, which in turn was bought out by NBCUniversal in 2016 for $3 billion. Their VHS and DVDs were released by Word Entertainment, Lyrick Studios, HIT Entertainment, Warner Home Video, Sony Wonder, and Universal Pictures Home Entertainment. In 2018, at the Christian Worldview Film Festival, Mike Nawrocki confirmed that VeggieTales was no longer in production and that he wasn't working on any new content for the series. In April 2019, however, it was announced that the Trinity Broadcasting Network would be airing new episodes of VeggieTales under the name The VeggieTales Show on their network. The first episode to be released was The Best Christmas Gift, which premiered on iTunes and DVD in October 2019, and on TBN on Christmas 2019. Around the same time, the Big Idea brand became a sub-division of Universal Pictures Content Group, and renamed Big Idea Content Group.
On June 29, 2021, Vischer announced that he, Nawrocki and Kurt Heinecke had left the VeggieTales franchise due to lack of creative control. The VeggieTales Show was cancelled that following April, and since 2022, the company now exists as an in-name-only unit of DreamWorks Animation.
The company didn't have an on-screen logo until 1995, albeit it was originally used for re-prints of pre-1998 VeggieTales episodes (original VHS copies just used an in-credit notice). Starting with "Madame Blueberry", their logo became official for all future VeggieTales videos until 2009.
Visuals: On a white background, there is a still of the VeggieTales characters Larry and Bob (a cucumber and tomato, respectively) smiling at the viewer. Between them is "BIG" and "IDEA" in a warped Palatino font. Underneath the logo is a copyright notice.
Variant: On The Toy That Saved Christmas, the logo is slightly smaller.
Technique: A still CGI render.
Audio: None.
Audio Variant: On Rack, Shack, and Benny (1995 VHS), there is Bob (voiced by Phil Vischer) saying "I'd like to get out now!"
Availability:
Legacy: This logo marks the establishment of Big Idea's long-enduring logo concept.
Visuals: Against a white background, the screen fades into Larry and Bob in-between the "BIG IDEA" phrase as before; except in a smaller size and is more generic in appearance. Larry is also busy looking towards the text, with his back towards the viewer as a result. Suddenly, the "BIG IDEA" text pops up and turns into the same warped font as before, with the text in a slightly thicker font and with the size of some of the letters being slightly different than the last logo. The "A", however, is not its actual size. This startles Bob and Larry, who then look at each other. Bob motions towards Larry to look at the screen; followed by both characters facing the viewer and grinning as they do in the previous logo. The "A" then slightly grows into its actual size. Copyright information appears below. The end result looks like a refined version of the previous logo.
Trivia: This logo is referred to by Vischer and Nawrocki as the "A Pop" on VeggieTales audio commentaries.
Variants:
Technique: CGI animated in-house on Silicon Graphics desktop workstations, using SoftImage on a renderfarm server known as "Lumpy."
Audio: Just a suction sound when the "A" pops up. None for the still versions. Sometimes, it's the closing theme of the show. Most episodes have a specific sound play when the "A" moves, like:
For a full list of sound effect variants, see this link.
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Legacy: This logo is a favorite among VeggieTales fans.
Visuals: It's the same as the second logo, but Bob and Larry have been cleaned up a bit to look more as they do in the third logo. Their position and size has also been changed so that they are more pronounced against the "BIG IDEA" text, and they don't cast a shadow like they do in the other logos. The word "p r e s e n t s" is below the logo.
Variants:
Technique: A still CGI render.
Audio: None or the dialogue of Bob and Larry, as part of the VeggieTales intro.
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Visuals: Over a white background, the logo starts with Larry and Bob preparing to give their trademark smiles, but the "BIG IDEA" text (now in a thicker and more consistently-sized font) is flipped backwards. Bob takes notice of this, and looks at the logo with Larry. Then, Larry bumps the I, causing the "BIG IDEA" text to shake a little and rotate towards its usual position. As this happens, Bob is forced to move backwards as the text swings towards him. Bob then jumps into the D to get back to his position, only to get stuck. As Bob squeezes through to free himself, Larry tries to move out of the way; only for Bob to bounce into him anyway after freeing himself. Larry helps Bob into his normal position, and the two grin at each other before giving their trademark smiles.
Alternate Descriptive Video Transcription: Larry the Cucumber and Bob the Tomato stand in front of two words shown in reverse. Bob turns trying to read the words, Larry nudges the words causing them to spin around, They read “Big Idea”, Bob ends up behind the words and squeezes through the D in Idea, joining Larry out and front again, Bob and Larry smile at us.
Variants:
Technique: CGI animated in-house by Tom Danen with Autodesk Maya. For all the still variants, a CGI render. The 2020 variant was animated by 88 Pictures.
Audio: A soft orchestral theme (based off the beginning to the "Thankfulness Song" from "Madame Blueberry") that suddenly goes down in pitch and stops. This is followed by sound effects accompanying the actions, then the theme plays again in full. Sometimes, it's the closing theme of the show. None for the still versions; however, for the 2003 and 2008 still versions, it's the opening theme of the preview.
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Legacy: Another favorite amongst VeggieTales fans. The 2020 reanimation in particular is considered to be an improvement.
Visuals: There is the Big Idea text in its typical style as well as a byline reading "© [YEAR] Big Idea Entertainment, LLC. All Rights Reserved." Bob and Larry (in their VeggieTales in the House designs) drop down from the top of the screen to their usual positions and smile with wide open grins.
Alternate Descriptive Video Transcription: In a logo, Bob and Larry smile and stand between two bold words, Big Idea.
Trivia: The animation of Bob and Larry is recycled from the end of the VeggieTales in the House intro.
Variant: From 2015-2017, the copyright info now reads "© [YEAR] DreamWorks Animation Television, Inc. All rights reserved."
Technique: CGI by Bardel Entertainment.
Audio: The end theme of the show.
Availability: It appears on VeggieTales in the House episodes on Netflix. Last used on VeggieTales in the City, which released its final season on September 15, 2017. Despite the character redesigns, the VeggieTales episode Noah's Ark used the previous logo.
Legacy: This logo isn't as well-liked as the previous ones, due to using the polarizing character designs from In the House.
Here is some information about the copyright stamps for Big Idea:
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