International Mammoth Television

From the Audiovisual Identity Database, the motion graphics museum


Background

This was the production company of actor/comedian Drew Carey.

Logo (October 7, 2004-November 8, 2005, April 11-June 3, 2011)

Visuals: On a black and gray gradient background is the black and white drawing of an upper half of a big man in a suit. He has his fist clenched and is smoking a cigar (with smoke billowing from it). Under him is the letters "I M T V". After a moment, the letters raise up and turn into the stacked text "INTERNATIONAL MAMMOTH TELEVISION".

Trivia: This logo was animated by Acme Filmworks in Hollywood, California, who also co-produced Drew Carey's Green Screen Show.

Variant: On Drew Carey's Improv-a-Ganza, the text is an in-credit that doesn't feature the man and is shown on the lower left-hand corner on any end-title scene.

Technique: Cel animation.

Audio: Two low drumbeats with a deep-voiced man singing an opera ditty, as well as a boxing bell sound when the words raise. Another version (presumably used for demo purposes) has a proud, bombastic horn fanfare, reminiscent of the 1936 Universal Pictures logo.

Availability: The animated version was seen on Drew Carey's Green Screen Show, which hasn't been reran since 2005. The in-credit version is seen on Drew Carey's Improv-a-Ganza.