Leftfield Pictures

From the Audiovisual Identity Database, the motion graphics museum

1st Logo (2012-2022)

Visuals: On a white-grey background, a multitude of red rectangles zoom out and form a rotated stylized "LF", consisting of two Ls in a square formation, with another square in the middle. After that, the black stacked text "LEFTFIELD" and "PICTURES" in the Impact font fade in, with "PICTURES" much smaller and sandwiched between two lines. The whole logo then zooms out slowly.

Technique: The rectangles zooming out. [possible misuse]

Audio: A two note guitar theme.

Availability: First seen on a sizzle reel for the company, then appears on most Leftfield productions onwards.

2nd Logo (2022-)

Visuals: On a white background, the same logo from before is shown, but the "LF" is now dark blue and has rounded corners. After a second, the byline "AN ITV STUDIOS COMPANY" in the ITV Reem font fades in. The whole logo slowly zooms in.

Technique: The logo zooming in. [possible misuse]

Audio: The closing theme of the show.

Availability: Seen on Chefs vs. Wild.

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