Revolution Studios

From the Audiovisual Identity Database, the motion graphics museum


Background

Revolution Studios is a company founded in 2000 by Joe Roth, a former chairman of Walt Disney Pictures and 20th Century Fox (now 20th Century Studios) with Todd Garner, Rob Moore, Tom Sherak, Elaine Goldsmith-Thomas, Starz and Fox as equity owners.

The majority of its movies were distributed by Sony Pictures Entertainment under their Columbia Pictures or TriStar Pictures labels (although some were released by Paramount Pictures or Universal Pictures (Universal 1440 Entertainment for direct-to-video releases)). The company closed its film division doors in October 2007 after its deal with Sony expired, though the underperformance of a number of their films at that time was also a likely contributor. In 2010, their television division was revived for a short amount of time.

In June 2014, Roth sold the company to Fortress Investment Group for roughly $250 million, while still remaining a strategic adviser; shortly after this, Revolution slowly worked back into film, mainly through acquiring the rights to several companies' films like Cold Spring Pictures and the international rights to Morgan Creek's titles. On January 20, 2017, Revolution released their first film in 10 years, xXx: Return of Xander Cage (released by Paramount rather than Sony). TV rights of the Revolution library are owned by Sony Pictures Television while first-run syndication rights are owned by Debmar-Mercury with ad-sales handled by CBS Media Ventures; the original incarnation of 20th Television previously handled ad-sales for the company from 2007 to 2019.

Logo (March 30, 2001-)


Visuals: On a cloudy blue background, curved metal bars fly by. As it zooms out, it's revealed to be a gyroscope. During the zoom, there are flashes of light. "REVOLUTION" flashes in in front of the gyroscope. As the logo rests in its position, "STUDIOS" flashes in underneath, as the letters shine and the globe shimmers.

Variants:

  • At the end of Punch-Drunk Love, there is a montage which has shortened versions of this and the New Line Cinema logo.
  • There is also a short version based on the last second of the logo.
  • On some movies such as Radio and Little Man, the logo looks sped up at the beginning, and when "STUDIOS" flashes under, the logo fades out.
  • On the company's website from 2002 to 2004, the logo animates differently, which can be seen right here

Technique: Seems to be a combination of practical effects and some CGI animation.

Audio: Deep whooshing sounds as the bars fly by. When the words are revealed, two soft gusts of wind are heard.

Audio Variants:

  • Sometimes, it's silent or uses the opening theme of the movie, with or without the sound effects.
  • During the logo's first year, as well as on the 2008 video game Hellboy: The Science of Evil and the company's website from 2002 to 2004, a majestic orchestral fanfare composed by James Newton Howard was used.

Availability:

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