Valhalla Motion Pictures

From the Audiovisual Identity Database, the motion graphics museum


Background

Valhalla Motion Pictures is an American television and film production company founded by producer Gale Anne Hurd in 1982, under its original name Pacific Western Productions until 1998, when it was folded into its current name in 2000. A year later, they launched a television division where its main focus was on producing television shows and movies for networks and syndication. Valhalla had an overall deal with Universal Cable Productions to develop new television and digital programs, which was renewed in 2015. They also have been involved in comic books, such as The Scourge and Dead Man's Run for Aspen Comics and a four-issue comic book mini-series, ANTI, for 12 Gauge Comics. The company name comes from the Norse mythology itself; Hurd initially wanted to name the company Valkyrie, but given how often her own name is misspelled, she decided that Valhalla was a safer, but equally mythic choice.

Logo (July 1, 1998-)


Visuals: The camera pans out from some clouds over a night background, where a Viking ship is shown sailing in front with a crescent moon behind it. It then zooms out and freezes in a box as the company name, in spaced-out letters, appears underneath with a line sandwiched between.

Variants:

  • On TV shows as well as at the end of Hell Fest, the box is greyscale and the text reads "ENTERTAINMENT" below. This comes as either a horizontal version or a still version.
  • At the end of Punisher: War Zone, the print logo is seen.
  • A longer version exists.
  • On Tales of the Walking Dead and The Walking Dead: Dead City, the logo is next to the Circle of Confusion logo.

Technique: CGI.

Audio: Along with the movie's opening music, the sounds of water splashing combined with a sail flapping can be heard. Sometimes, it's silent or has the theme from any given soundtrack.

Audio Variant: On Virus, a mystical theme composed by Joel McNeely is heard along with the sounds.

Availability: It debuted at the beginning of Armageddon and can be seen at the end of such films as Virus, The Punisher, Hulk, and Hell Fest. The television variant can be seen on The Walking Dead franchise, as well as Hunters and Lore. However, this doesn't appear on Clockstoppers, Æon Flux or The Incredible Hulk.

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