Warner Bros. Interactive Entertainment

From the Audiovisual Identity Database, the motion graphics museum


Warner Bros. Interactive Entertainment is a game division of Warner Bros. Discovery Global Streaming & Interactive Entertainment, founded in 1993 as "Warner Bros. Consumer Products". In 1995, it was renamed to its current name, "Warner Bros. Interactive Entertainment" (although the company itself was reincorporated later in 2004). Its first game under its current name was Batman Forever, which was released for SNES, Sega Genesis, Game Boy, Game Gear, and PC. Its subsidiary, Warner Bros. Games is its major publishing unit.

1st Logo (January 1995-2010)

Visuals: Same as the Warner Bros. Consumer Products logo, but the logo is brighter and shinier, the background is usually black or white, and the banner instead reads "INTERACTIVE ENTERTAINMENT". In the logo, seven little sparks are seen on the shield.


  • Sometimes, like the WB Consumer Products logo, "Under License by" appears above along with its copyright information below.
  • There is an animated version in which the logo zooms in on The Flintstones Bedrock Bowling. The shield is noticeably smaller than the banner.
  • On Game Boy Color games, the copyright info sometimes appears below.
  • There is a black and white variation on Batman Forever for Game Boy.
  • On Tom and Jerry: Mouse Hunt for Game Boy Color, the logo is lighter and the background is blue, and in the background, we hear an 8-bit version of the theme song of The New Tom and Jerry Show.

Technique: A still, digital graphic. 2D animation for the animated version.

Audio: The opening theme of the game, or none. The animated version features an opera-like chord ending with a "ding".

Availability: Can be seen on WBIE games since 1995, except for Looney Tunes: Space Race and the Dreamcast version of Wacky Races.

2nd Logo (November 16, 2001-2010)

Visuals: On a black background, several sparks fly in a dark Warner Bros. shield without the banner before they swirl around and cause the screen to flash, then die down to reveal the Warner Bros. Interactive Entertainment print logo. The logo "shines".


  • On Batman: Vengeance, the logo is still, and "Under License by" can be seen above it.
  • On Scooby-Doo games, a copyright notice is seen below the logo as it animates.
  • On some games, an extended version is seen where two sparks fly across the shield first, then the rest of the animation plays, although extended, delaying the music.

Technique: CGI.

Audio: A mysterious string/horn/orchestral tune.

Audio Variant: On the PlayStation 2 version of Scooby-Doo: Mystery Mayhem, the music comes in a bit early.

Availability: Seen on several games, such as Harry Potter and the Sorcerer's Stone and the Xbox version of Scooby-Doo: Night of 100 Frights.

3rd Logo (November 11, 2003-2010)

Visuals: Same as the Warner Bros. Pictures logo used on the Looney Tunes: Back in Action teaser trailer, except "INTERACTIVE ENTERTAINMENT" replaces "WARNER BROS. PICTURES".

Technique: CGI.

Audio: It used to have the same music from the Looney Tunes: Back in Action teaser trailer, until then using a creepy and dramatic tune with a choir and some horns. Other times, a flash is heard, followed by deep whooshing.

Availability: Occasionally seen in games, mainly those based on well-known movie licenses. It is known to be on Looney Tunes: Back in Action, Superman Returns, Batman Begins, Constantine, Wacky Races: Crash and Dash, Codename: Kids Next Door - Operation: V.I.D.E.O.G.A.M.E, Mortal Kombat VS DC Universe, and Friends: The One with All the Trivia.

Warner Bros. Consumer Products
Warner Bros. Interactive Entertainment
Warner Bros. Games
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