Nick Jr. UK

1st Logo (5 September 2005-30 April, 2010, 2018)

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Visuals: On a table with paper and crayons scattered around, we see a large box with orange and blue sides. It opens up and the camera zooms in to reveal a pop-up scene with two paper cut-out animals, one orange adult and one blue child. Eventually, they come together in the middle of the screen, with "NICK" fading in on the orange animal, and "JR" fading in on the blue animal in the Nickelodeon corporate font of the era.

Variants:

• Frogs: Set in a pond with lilypads and reeds, a small blue frog hops into frame and croaks. It hops across more lilypads onto a much larger one, where an orange frog is sat. The blue frog hops next to it, and they both begin to croak as the "NICK JR" text fades in.
• Cats: In a typical living room with a TV, an orange cat is sitting on a couch. It jumps onto the floor and sniffs at a food bowl, before a red yarn ball bounces into view in the background. The ball bounces around, leaving a trail of red string across the room. Eventually, a smaller blue cat is revealed from the yarn ball, coming to a stop next to the orange cat. The two nuzzle each other and open their mouths as the "NICK JR" text fades in. A short version of this ident was used as the overnight loop (see Availability).
• Crocodiles: A box opens up to a jungle. An orange and blue crocodile pop up the water and then come out and then "NICK JR" text fades in as they nuzzle.
• Elephants: An orange elephant is in the water and a blue elephant calf comes. then, the text "NICK JR" fades in.
• Butterflies: A box opens up to bushes, an orange and blue butterfly are seen. As they fly, flowers bloom. When they get to the bush, the "NICK JR" text fades in.
• Fish: In a fishbowl, an orange fish and blue fish are seen swimming. The text "NICK JR" fades in.
• Owls: On a tree an orange and blue owl with "NICK JR" come together. As it zooms out, various animals are seen as the box closes.
• Octopi: The box opens to an ocean. An orange octopus with a blue octopus are seen. The text "NICK JR" fades in.
• Foxes: A box opens to a night background. An orange fox with a blue fox are hiding. When they find each other, "NICK JR" fades in.
• Penguins: The box opens in the snow. An orange penguin slides and the blue penguin chick jumps. Then, they slide and the text "NICK JR" fades in.
• Pigs In a pen, orange pig and a blue piglet are seen. The text "NICK JR" fades in.
• Squirrels: As the box opens, an orange and blue squirrels are seen on climbing on a tree and the text "NICK JR" fades in.
• Goats: Set in a snowy mountain, an orange goat and blue goat are seen jumping. The text "NICK JR" fades in, as they go to the top.
• Rabbits: The box opens up to a garden where an orange grabbit and blue rabbit come out. The text "NICK JR" fades in.
• Dogs: As a box opens, we see a blue puppy and orange dog. The text "NICK JR" fades in.
• Ladybugs: A box opens up to bushes, an orange and blue ladybugs are seen. The text "NICK JR" fades in, but then fades out as they fly.
• Monkeys: As a box opens, we see a blue monkey and orange monkey in a jungle. They swing to get bananas, and then the text "NICK JR" fades in.
• Toucans: As a box opens, we see a blue toucan and orange toucan in a jungle The text "NICK JR" fades in.
• Lions: The box opens to a night background where an a orange lion and blue lion cub are seen. The two lions roar, and then the text "NICK JR" fades in.
• Crabs: On a beach, an orange crab with a blue crab are seen walking to the ocean. the text "NICK JR" fades in.

Technique: CGI created at Studio AKA. Directed by Mic Graves, animated using Softimage XSI.

Audio: The sound of chimes can be heard when the box opens, and as the camera zooms in a jingle (which was Nick Jr.'s "Love to play!" jingle from 2004 to 2007) featuring various percussive instruments such as a xylophone and bongos can be heard.

Audio Variants: In the Christmas idents, an orchestral rendition of "We Wish You A Merry Christmas" is heard instead.

Availability: No longer in use. These idents were seen on the UK channel for five years, the Cats ident being the last one broadcasted in the early hours of 30 April 2010 due to its usage as a overnight loop. Some of the idents were retained in on-demand prints of Nick Jr. shows until 2018, and various other idents are only available in partial form and are considered to be lost media.