From the Audiovisual Identity Database, the motion graphics museum


Crunchyroll, LLC is an anime streaming, video-on-demand and licensing company founded on May 14, 2006 by a group of University of California, Berkeley graduates, as a for-profit video upload and streaming site that specialized in hosting East Asian content. Some of the content hosted on Crunchyroll included fansubbed versions of East Asian shows. In 2008, Crunchyroll secured a capital investment of $4.05 million from the venture capital firm Venrock.

Crunchyroll was a subsidiary of AT&T's Otter Media (now owned by Warner Bros. Discovery), and from 2016 to 2018, the company partnered with Funimation, which would eventually merge into its brand in 2022 after Sony acquired Crunchyroll in 2021. The company is currently owned by Sony through a joint venture between Sony Pictures Entertainment and Sony Music Entertainment Japan's Aniplex.

On February 25, 2020, Crunchyroll announced their intent to produce original content through co-productions with Japanese animation studios or their own Burbank-based animation studio formed in 2018. These select titles are known as Crunchyroll Originals.

Logo (April 1, 2020-)

Visuals: On a black background, an 2D-animated gold-orange light streak swirls and forms the corporate Crunchyroll logo in orange, with its eye symbol right next to "crunchyroll".

Variant: For Crunchyroll Originals, its the same as the normal logo, but the word "ORIGINALS" appears beside "crunchyroll".

Technique: 2D animation by MOCEAN, who also designed the 2020 Searchlight Pictures and 2018 Miramax logos.

Audio: A whoosh and then a few shining stings.

Availability: It was first seen on Tower of God and the theatrical release of Jujutsu Kaisen 0 and is also used as a de-facto home video logo, replacing the Funimation logo on their Blu-ray and DVD releases, starting with the home video release of BEM: Become Human - The Movie.

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