Splash Entertainment

From the Audiovisual Identity Database, the motion graphics museum

Background

After MoonScoop Group getting filed for administration in July 2013, Mike and Liz Young underwent a management buyout of MoonScoop Entertainment, LLC. (the former Mike Young Productions) and purchased the company back on February 3, 2014, rebranding as Splash Entertainment, LLC. The purchase included much of the Mike Young Productions catalog and MoonScoop productions made at the US studio, as well as full control of the Kabillion streaming service.

On January 15, 2016, the studio released their first theatrical film, Norm of the North, which did succeed at the box office, earning $30.5 million, on the budget of $18 million, although did get such universally negative reviews. A few months later, the company was hired to produce three additional sequels to the 2010 film Alpha and Omega.

On June 13, 2022, Splash announced a joint-venture with Cyber Group Studios, known as CyberSplash Entertainment.

1st Logo (April 5, 2014-February 5, 2016)

Visuals: Only just the still Splash Entertainment print logo on a off white background seen at the end of animated shows that are coming from (or produced by or distributed by) the latter company.

Technique: A still, digital graphic.

Audio: The ending theme of the show.

Availability: Can be seen on later episodes of Sabrina: Secrets of a Teenage Witch, season 4 of Strawberry Shortcake's Berry Bitty Adventures, as well as Care Bears and Cousins.

2nd Logo (January 15, 2016-)


Visuals: The sequence starts out on a light blue background, then the camera zooms out to reveal that there is an "S" in a bubble. The other letters in bubbles from the word "Splash" come together on a grey burst with "Entertainment" under the word "Splash". The whole logo is on water, and ripples come out of the water after the logo is finished forming.

Variants:

  • A prototype version exists.
  • On TV shows like Kulipari: An Army of Frogs, Kulipari: DreamWalker, and We're Lalaloopsy, the logo is sped up.
  • A variant of the prototype version of this logo exists where the text:
Property of Splash Entertainment
All Rights Reserved
NOT FOR DISTRIBUTION

in a Century Gothic Bold font being placed on the bottom of the screen. This was done in order to avoid any distribution agreements.

  • On Norm of the North: King Sized Adventure, one of the lemmings from the franchise swims laps around the logo.

Technique: CGI animation done by Double Plus Good, with assistance from Jonathan Winbush.

Audio: A majestic orchestral fanfare is used on movies, while TV shows use twinkling throughout the logo, bubbling and whooshing when the bubbles are floating, and splashing when the logo is formed. Otherwise, it's the opening/ending theme of the movie/show.

Availability: Seen on the infamous Norm of the North and its' sequels, the rest of the Dive Olly Dive! movies, All I Want for Christmas is You (film), Rock Dog 2: Rock Around the Park, Rock Dog 3: Battle the Beat, as well as the last three Alpha and Omega movies, Kulipari: An Army of Frogs, Kulipari: DreamWalker, We're Lalaloopsy, and current prints of Dive Olly Dive! and the Pirate Treasure.

Legacy: This logo has an infamous reputation for being cheaply animated and for its usage on (and association with) the Norm of the North franchise.

MoonScoop Group
Splash Entertainment
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