Basic Pictures

From the Audiovisual Identity Database, the motion graphics museum


Background

Basic Pictures Ltd. is a Hong Kong film company founded in 2002 by filmmaker Andrew Lau. It has produced films including the Infernal Affairs trilogy and other films Lau has directed or produced.

Logo (December 12, 2002-September 21, 2010)

Visuals: On a black background, there is a blue CGI flat square flipping to shine and reveal a hole in it with reflections of the other items. Then the other CGI 3D flat shapes are seen, which is a white square, the window frame in the same color as the square, a light blue dot and a circle in the same white color. Then it merged together and it flashes, turning it 2D to reveal the word "Basic" inside it and outside has a white outlining and has a rectangle with the word "Pictures". Then the blue light is shown outside the box with the Chinese characters fading in below.

Variants:

  • Later versions of this logo has the box bluer.
  • On Look for a Star, the logo is in warp-speed.

Technique: CGI by Menfond Electronic Art & Computer Design Co., Ltd.

Audio: A deep crystalized tune ending with a short set of piano notes.

Availability: Seen on their films until 2010, such as the Infernal Affairs trilogy. It was last seen on Legend of the Fist: The Return of Chen Zhen.

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