Kaleidoscope Entertainment (India)

From the Audiovisual Identity Database, the motion graphics museum



Background

Kaleidoscope Entertainment Pvt. Ltd. (or KEPL) is an Indian film and television production company. Films produced by them include Bandit QueenFireElectric MoonSaathiyaMaqboolAmerican Daylight, and Mangal Pandey: The Rising. Kaleidoscope is regarded as one of the leading production houses in the Indian film and television industry, and one of the few that have created content that has successfully crossed over to western audiences.

Logo (December 20, 2002-)


Visuals: On a dark blue background, various outlined letters colored in sky blue spin around and pass the screen in different ways. After a couple seconds, the letters part to reveal that they are letters of the word "Kaleidoscope" in Handel Gothic. After the letters fly off, the "K" engulfs the screen and the camera fades to the letters flying to their positions to form the word. The logo is in front of a dark blue kaleidoscopic background moving in slow-motion. As the camera zooms out, the text "ENTERTAINMENT" rises up from the floor (which appears to be water), with a crescent-like shape spinning in front of the text and stopping next to the "K". The text and shape glows into a bright blue before the logo cuts out.

Variants:

  • Filmed and videotaped variants exist.
  • On Chintuji, the logo is darker than usual.

Technique: CGI.

Audio: A dramatic orchestral tune with clicks in the background and a male group singing unintelligably (with its second part repeating three times). After a couple seconds, it devolves into a quiet tune with a male and a female singing and a harp glissando. It then morphs into just a male singing with synth taps ending with a cymbal crash and a faint tanpura.

Availability: Seen on Saathiya, Maqbool, American Daylight, Chintuji, and The Stoneman Murders. This does not appear on Mangal Pandey: The Rising, as it only uses an in-credit notice.

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