Amedia

From the Audiovisual Identity Database, the motion graphics museum


Background

Amedia is a major Russian television company, founded in 2002 by Alexander Akopov.

Logo (July 5, 2004-)


Visuals: On a black background, a white rectangle appears and flashes. A purple-orange gradient rectangle with "a" zooms and goes to place. The rectangle stops flashing and the word "amedia" appears letter-by-letter below.

Variants:

  • A variant with the website below exists.
  • Another variant starts with the "a" rectangle appearing.
  • A widesceren version also exists.
  • On Dear Masha Berezina and the first six seasons of My Fair Nanny, the logo is still. The rectangle is also thinner and more rounded.

Technique: CGI.

Audio: A whoosh, then a Hi-Fi note with plucking sounds, followed by a shining sound and piano notes. Sometimes, it's silent or the closing theme.

Audio Variant: On My Fair Nanny, a gong sound is heard.

Availability: Used at the end of Amedia-produced sitcoms and TV series. It also appears in the Step by Step Russian adaption and on some movies. The website version is seen on Western Russian-adapted shows. Appears on the STS television network on their produced shows for that channel. The widescreen variant first appeared on Ne rodis' krasivoy (Not Born Beautiful) and appears on future widescreen programs like some episodes of cartoon shows by the company.

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