Happinet Pictures

From the Audiovisual Identity Database, the motion graphics museum


Background

Happinet Pictures (formerly Beam Entertainment) was formed in 1993 to distribute home video products. Happinet Corporation took over in 1999 and renamed to its current name in 2002.

1st Logo (2002-2019)

Visuals: In the night sky is clouds appearing. Parts of clouds disappear as the words "Happiness" and "networking" fade in and slide at the same time. Both words fade out and the word "Happinet" fades in. Then the light flashes, and then the logo turns into a morning sky and the word turns blue with two green streaks on the letter "H". The word "Happinet Corporation" fades below the logo.

Variants:

  • Prior to 2006, the text reads "Happinet Pictures with the text "Happinet Corporation" ("Happinet Pictures Corporation" before 2004) fading in below the logo.
  • A sped-up version exists.

Technique: CGI.

Audio: A piano theme that changes in tone, with chimes and a bell tone at the end.

Availability: Seen on most Happinet Pictures VHS, DVD and Blu-ray releases from the time. [Examples?]

2nd Logo (2019- )

Visuals: On a white background, there are two blue rectangles with a green horizontal line on the center, walks in from the left to the right, and both clap, just like a human can do. The rectangles then started to dance, and began connecting together and then sticks with a pink cloudy effect that moves, and form the "H" from the previous logo, and then the right rectangle with the green tail sticks to form the "appinet" letters from the previous logo.

Variant: A short version exists.

Technique: 2D animation.

Audio: Cartoon sound effects, followed by a chime, and then a harp synth theme, with chimes at the end.

Availability: Seen on recent Happinet DVDs and Blu-rays from the era. [Examples?]

Beam Entertainment
Happinet Pictures
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