Pathé Frères

From the Audiovisual Identity Database, the motion graphics museum




1st Logo (October 29, 1904)


Visuals: Over a black background is the text arched over the horse holding a flag with the rooster inside the circle reading:

CONSORTIUM
DES GRANDES MARQUES CINÉMATOGRAPHIQUES

Below the horse is "Pathé frères" in a corporate font with the word "CONCESSIONNAIRES" below.

Technique: A still, traditionally-painted graphic.

Audio: None.

Availability: It was so far resurfaced on The Impossible Voyage.

Legacy: It was the oldest-known standalone logo documented on this wiki.

2nd Logo (September 30, 1905-May 15, 1912)


Visuals: Simply a photo of a rooster within a thin white circle against the black background.

Variants:

  • An early version has the rooster in a silhouette.
  • In some instances, the rooster is facing the left.

Technique: A combination of a photography and a still, painted graphic.

Audio: None.

Availability: It was used in tandem with the next logo, although this one was used on fewer films such as Trees and Tredent and La fée aux fleurs.

3rd Logo (December 9, 1905-October 28, 1915)


Visuals: On a black (or grey/worn-out black) background, there is a still image of a rooster in white (sometimes orange) posing as if it is about to crow. Below it is the cursive text "Pathé fréres".

Variants:

  • Similar with other logos at the time, the logo can be seen in different hues, whether it'd be gold, sepia, or purple.
  • The design of the rooster can vary. Sometimes, it is facing the left and in one instance, its legs may be closer together. The rooster may also be seen in a lot of or less detail or in one case where it nearly looks realistic. Some films omit the rooster.
  • On The Red Girl and the Child, the logo is red with the words "TRADE" on the left side of the rooster with "MARK" on the right of it.
  • Sometimes, the text "Pathé fréres" is replaced by "S. C. A. G. L.", which is wrapped around the rooster.

Technique: A still, traditionally-painted graphic.

Audio: The closing theme of the film.

Availability: Can be seen on earlier films from Pathé. [Examples?]

4th Logo (December 11, 1905)


Visuals: On a black background, an eagle is seen carrying a film camera with the text

FILM
DE LA Cie DES CINEMATOGRAPHES
TH.PATHE

above. Note how the letters "ie" in "Cie" are a lot smaller and above two lines. Underneath it all is the text "MARQUE DÉPOSÉE" within a rectangular shape with two circles on both sides.

Technique: A still, traditionally-painted graphic.

Audio: None.

Availability: It was resurfaced on La vie de Moïse.

5th Logo (December 22, 1906-July 14, 1907)


Visuals: On a black background, there is a cursive word "Pathé" with an underline underneath the last three letters are above the stacked text reading "THE END".

Variant: Sometimes, the logo is in a different cursive-like font with "fréres" added and taking up most of the screen. Additionally, the text "EDITEURS" is added below.

Technique: A still, traditionally-painted graphic.

Audio: The closing theme of the film.

Availability: Like with the 2nd logo, it was used in tandem with the third logo but used on a small amount of films. They include The Red Spectre and The Magic Roses.

Pathé Frères
K.O.K. Pathé
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