EA Sports BIG

From the Audiovisual Identity Database, the motion graphics museum


Background

EA Sports BIG was a banner label of EA Sports launched in late 2000, which focused on casual, arcade-type extreme sports games. The label produced numerous acclaimed games like SSX, NBA Street, NFL Street, FIFA Street, and the Def Jam series, many of which still remain fan-favorites today, even among those who don't care about sports games in general. The label was replaced by EA Sports Freestyle in 2008, which produced only five games before shutting down.



1st Logo (2000)


Visuals: On a white background, the large thick black text "BIG" with a thick orange border zooms out, then pumps four times into the camera. After the fourth pump, the text switches to "POWERED BY", which does the same two times. Meanwhile, a sharp orange oscilloscope trace moves reactably to the music. After "POWERED BY" pumps the second time, it zooms in and clears the screen, then the "EA" letters, followed with "SPORTS", fly to the left corner forming the EA Sports logo. "BIG" then zooms out, giving black and orange corners to the logo, and slams to the screen with a shake. The byline "EA Sports and the EA SportsTM BIG stylized design are trademarks or registered trademarks of Electronic Arts Inc." appears on the bottom. A bit later, the trace reappears, then the whole logo fades to white.

Technique: 2D computer animation.

Audio: A breakbeat tune, followed by EA Sports announcer Andrew Anthony saying "EA Sports BIG", with some loud whooshes.

Availability: Appears on the demo of the original SSX game.

2nd Logo (October 26, 2000-August 23, 2001)


Visuals: Same as the previous logo, but it starts with the EA Sports logo zooming out, the byline reads "EA Sports and EA Sports BIG are Electronic Arts Brands.", and after forming, the logo zooms in "aggressively", highlighting the "BIG" part.

Variant: On X-Treme Racing: SSX (the Japanese localization of the original SSX game), the byline from the previous logo is used.

Technique: 2D computer animation.

Audio: The "EA Sports!" voiceover from the previous logo, but a deeper voice (provided by rapper Rahzel) says "BIG" instead of Andrew Anthony.

Availability: Seen on the original SSX game and the PlayStation 2 version of NBA Street.

3rd Logo (November 5, 2001-July 12, 2002)


Visuals: Same as before, but the logo flashes to two different rough drawings of the logo, one completely in black and one being in color. The byline this time says "EA SPORTS BIG is an Electronic Arts Brand".

Technique: 2D computer animation.

Audio: Same as before.

Availability: Seen on SSX Tricky and the GameCube version of NBA Street.

4th Logo (March 11, 2002-February 8, 2008)


Visuals: The parts of the EA Sports logo in 3D zoom out on an orange background. Some segmented waves come from the circle, revealing the "BIG" part of the logo and shaking a shadow behind itself. The logo then glitches in static as its shadow enlargens, almost overriding the screen, then zooming back. The website address "EASPORTSBIG.COM" and byline "EA SPORTSTM AND EA SPORTS BIGTM ARE ELECTRONIC ARTSTM BRANDS.", both in the Bank Gothic MD BT font appear below in the process. The logo then glitches once again.

Variants:

  • On some games, the logo only glitches once.
  • Starting with SSX on Tour in 2005, the fonts of "SPORTS", the URL and the byline were changed to reflect the mainstream EA Sports logo at the time.

Technique: CGI.

Audio: Same as before, but the bass override and "BIG" are delayed. Sometimes, electric sounds are heard at the end as well.

Availability: Appears on every EA Sports BIG title from Sled Storm (2002) to NFL Street 3. Also appeared on NFL Tour.

5th Logo (October 31, 2002-November 21, 2003)

Visuals: On a white background is the regular EA Sports BIG logo (albeit lower quality due to the Game Boy Advance's lower level graphics). At the bottom it says "EA Sports BIG is an Electronic Arts brand." Beneath that it says "LICENSED BY NINTENDO."

Variant: On the Game Boy Advance port of Freekstyle, the logo is on an orange grid background, and "LICENSED BY NINTENDO" is absent.

Technique: A still spite-based graphic.

Audio: None. On the GBA port of Freekstyle, the previous logo's audio is heard, albeit slightly compressed.

Availability: Seen on the Game Boy Advance ports of SSX Tricky, Freekstyle, and SSX 3.

6th Logo (NBA Street Homecourt variant) (February 20-May 24, 2007)


Visuals: There is a film reel going from top to bottom, until it gets to an image of the EA Sports BIG logo, with the outline being in a brownish color. The URL is on a box that is tilted, and the same byline from the previous logo is below in white. When the "BIG" phrase is said, graffiti reading "STR" can briefly been seen, then the logo zooms close in and the logo fades out.

Technique: 2D computer animation.

Audio: Film reel sounds, alongside a different announcer saying the company's name and other sounds.

Availability: Seen on NBA Street Homecourt.

7th Logo (SSX Blur variant) (February 27, 2007)


Visuals: On a blue mountain background with moving snowflakes, there is the EA Sports BIG logo forming up, which has a green outline. Then, as the announcer says "BIG" the logo quickly zooms up to the screen, emitting a shockwave, then back to its original position. After that, the usual URL and byline fades in below in a blue font.

Technique: 2D computer animation.

Audio: A short tune and another different announcer saying the name.

Availability: Seen on SSX Blur.

8th Logo (FIFA Street 3 variant) (February 18-June 5, 2008)

Visuals: On a tan background with swirly patterns, the EA Sports BIG logo is formed as an ink pattern. Then, as it's complete, a city and a football goal appear as the logo closely goes up and back. The city and goal then start glitching.

Technique: 2D computer animation.

Audio: Same as the fourth logo.

Availability: Seen on FIFA Street 3, the last game released under the EA Sports BIG label.

EA Sports BIG
EA Sports Freestyle
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