Entertainment in Video
Reactor37654 and EnormousRat
Captures by
rarevideosUK and Eric S.
Editions by
Michael Kenchington
Video captures courtesy of
rarevideosUK and EnormousRat
Background
Entertainment in Video is an independent UK distributor started in 1978 and is currently one of the biggest. It is a home video subsidiary of Entertainment Film Distributors.
|
Contents | ||||
|---|---|---|---|---|
|
|
|
|
|
| 1st Logo (1978-1981) | 2nd Logo (1981-1987) | 3rd Logo (1986-2003) | 4th Logo (2002-2007) | 5th Logo (2007-) |
1st Logo (1978-1981)
.png)
Visuals: Same as the Entertainment Film Distributors logo, but "IN" and "VIDEO" are seen beneath "ENTERTAINMENT".
Technique: Cel animation.
Audio: Same as the Entertainment Film Distributors logo.
Availability: Seen on the UK VHS release of Blood Vengeance (aka Emanuelle e Françoise).
2nd Logo (1981-1987)
.jpg)
Visuals: On a black background, four stars emerge from the left and right sides of the screen creating green, yellow, red, and blue wavy lines. The lines wave around for a while before straightening and adjusting to the center of the screen. Stars then make the lines disappear in the opposite direction of where they came, revealing a segmented "EV" (a la the first Tribune Entertainment logo) in the four colors and in squares on many light gray and dark gray lines. "ENTERTAINMENT IN VIDEO" in white appears above the "EV" via a flashing effect (a la the second Guild logo). The whole logo shines before fading to black.
Technique: Early computer animation.
Audio: It starts with a calm electric piano tune, then it's followed by electric guitar riffs and synth keyboards.
Availability: Seen on UK VHS releases from the time-period until 1987.
- These include Kimba the White Lion, Alien Predators (released as Mutant II in the UK), Eliminators, Re-Animator, Teen Wolf, Breeders, Rosemary's Killer, Soldier's Revenge, and Day of the Dead, among others.
3rd Logo (1986-2003)
.jpg)
Visuals: Same as the Entertainment Film Distributors logo, but two inverted triangles appear, and the stacked words "FILM DISTRIBUTORS" are replaced by the words "IN VIDEO" in one line.
Variant: On rental releases and retail releases with more than one preview, the metallic words "COMING SOON" fade in below the logo just before the animation finishes.
Technique: Same as the Entertainment Film Distributors logo.
Audio: A synth hum, followed by a "tingling" noise and an eight-note synth piano tune which ends with a gunfire-like sound.
Availability: Seen on UK VHS releases such as The Mask (also retained on the 2001 DVD release), Super Mario Bros., Sidekicks, Arcade, The Fan, Donnie Brasco, Wild Things, Ali, Rush Hour 2 and Much Ado About Nothing among others.
- It is also seen on the 1986 UK VHS release of The Adventures of the American Rabbit, the 1993 UK VHS release of The Princess And The Goblin (1991), the 1994 UK VHS release of The Piano (1993), the 1995 UK VHS release of Moneky Trouble, and the 2002 UK VHS release of The Lord of the Rings: The Fellowship of the Ring (2001), respectively.
- The DVD release of Austin Powers in Goldmember was one of the final releases to use this logo.
- This logo is still used as EIV's print logo today, even though the logo itself is no longer in use on-screen.
4th Logo (2002-2007)
.jpg)
Visuals: On a purple gradient background, there is an inverted purplish triangle. A bright white star reveals "ENTERTAINMENT IN VIDEO" in a bold, tall, and thin white font across the triangle. The triangle shines for a while and zooms out before fading to black.
Technique: CGI.
Audio: None.
Availability: Was used in tandem with the previous logo for the first few months of its existence.
- Seen on Final Destination 2, Austin Powers In Goldmember (VHS) and the second and third Lord of the Rings films, respectively.
- It is also seen on the 2005 UK VHS releases of Valiant (2005), and Boo, Zino & the Snurks.
5th Logo (2007-)
.jpg)
Visuals: Same as the Entertainment Film Distributors logo, but the inverted triangle is used and is now in the same shining, glassy finish as the usual abstract "F". As before, the words "FILM DISTRIBUTORS" are replaced by "IN VIDEO".
Technique: CGI.
Audio: Originally none.
Audio Variant: Since 2010, the Entertainment Film Distributors logo's music is used.
Availability: Seen on current EIV releases, including Wild Target.
