Draft:Universal Mediterranea

From the Audiovisual Identity Database, the motion graphics museum

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Spain

1st Tag (2002)

Visuals: On a black background, a white cube shown spinning rapidly. It stops to reveal a Universal logo with "PORT AVENTURA" below it while turning slightly. It spins again briefly and stops to reveal a sun with the stacked text "HOTEL PORT AVENTURA" while turning slightly. It spins once more and turns into a model of the Earth, where it stays still. The underlined word "UNIVERSAL", in white with gold edges, slides in from the right before stopping in the center, then the "Mediterranea" in teal with a white outline, and in a script font, fades in. Woody Woodpecker, wearing sunglasses and holding a briefcase, walks in from the right side of the screen before stopping to hold his glasses up and look at the screen. He then looks to the left, brings out a camera and takes a picture before winking at the screen.

Technique: CGI and digital ink-and-paint.

Audio:

2nd Tag (2002-2004)

Visuals:

Technique: Digital ink-and-paint superimposed over live-action.

Audio:

United Kingdom

1st Tag (2002)

Visuals:

  • Opening: A still image of the 1997 Universal Pictures logo fades in. "PRESENTS" fades in underneath, then it fades to an orange background with a detailed illustration of the globe (the logo itself briefly animates during this) as a gold ring is drawn around it. The usual "UNIVERSAL" wordmark in gold slides in on top of the ring before stopping in the center, then the front of it turns mostly white. A white spinning glow appears behind the globe, and "Mediterranea" in teal, and in a script font, fades in, followed by a white outline. The ring shines, then the "Mediterranea" text shines, and finally the screen fades to the beginning of the commercial's montage.
  • Closing: The finished product of the opening variant is shown, with the glow spinning, and the ring and the "Mediterranea" text shining simultaneously. The white text "www.universalmediterranea.com" is below the logo. The screen then fades to black.

Technique: Cel-shaded CGI.

Audio:

  • Opening: The beginning of the commercial's music (a brass and trumpet fanfare), accompanied by a male announcer saying "Universal presents... Universal Mediterranea."
  • Closing: The ending of the commercial's music (which a slight re-arrangement of the opening that is pitched a step up), accompanied by the same announcer saying "Discover an out of the ordinary experience."

Audio Variant: On Italian releases, a different male announcer says "Universal presenta... Universal Mediterranea." and "Scopri un'esperienza fuori dal comune." for the respective variants.

Availability: It appears on a commercial promoting their business, which can be seen on some VHS releases from the UK and Italy, such as the UK VHS release of Sitting Ducks: Duck Cravings, as well as the video game Jurassic Park: Operation Genesis.

2nd Tag (2004)

Visuals:

  • Opening:
  • Closing:

Technique:

  • Opening: A still, digital graphic with cross-dissolve transitions.
  • Closing: 2D computer animation.

Audio:

  • Opening:
  • Closing:
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