Ottogi

From the Audiovisual Identity Database, the motion graphics museum


Background

Ottogi Co, Ltd. (Korean: 주식회사 오뚜기) is a food manufacturing company headquartered in Anyang, South Korea.

1st Logo (2006-2010)

Logo: Over a white background, the red Ottogi logo is shown, containing a face of a guy sticking his tongue upwards and a bowl-like shape containing the Hangul "오뚜기", surrounded by an outline. The letters then slightly expand with the jingle.

Variant: There is a yellow background variant used on later commercials.

Technique: 2D computer animation.

Music/Sounds: A 3-note theme with a mallet and young people singing "Ottogi!".

Availability: Seen on commercials from the time frame.

2nd Logo (2022-)

Logo: Over a yellow background, the Ottogi logo is shown. Below it there's a boy with red hair, a white puppy with a blue outfit, and a chick.

Variants:

  • There's a version with the logo bulging in.
  • There's a version where the logo wipes in from blue to red. The boy is also seen eating ramen noodles, with the puppy and chick wearing red hats.

Technique: 2D computer animation.

Music/Sounds: Same as before.

Availability: Seen on new commercials from Ottogi.

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