Coca-Cola
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RSX-798
Background
Coca-Cola is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta, Georgia.
1st Logo (1980s-2000s)
Visuals: At the end of a commercial, the Coca-Cola logo fades in on the bottom right.
Variants:
- Sometimes, the New Coke logo is shown.
- In the 1990s, the Always Coca-Cola logo is shown.
Technique: Fading effects.
Audio: The end theme of the commercial.
Availability: Seen at the end of various commercials from the era.
2nd Logo (2000s)
Visuals: The end of the commercial fades to red, as the Coca-Cola logo draws in.
Technique: 2D computer animation.
Audio: Same as before.
Availability: Same as before.
3rd Logo (Late 2000s)
Visuals: The screen zooms out on a red background, as the Coca-Cola bottle spins in.
Technique: 2D computer animation.
Audio: Same as before.
Availability: Same as before.
4th Logo (2010s)
Visuals: At the end of the commercial, we spin in from a set of Coke bottles before flipping to red with the Coca-Cola logo.
Technique: 2D computer animation.
Audio: Same as before.
Availability: Same as before.
