From the Audiovisual Identity Database, the motion graphics museum


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Ident (1972)

Visuals: On a blue background, a bunch of lines move. They morph into a circle, and the letters "CBS" in black zoom in.

Technique: Scanimate by Computer Animation Industries.

Audio: A pleasant twelve-note guitar theme, with a UFO sound that ascends when the letters "CBS" zoom in, then a synthesized chime.

Availability: This ident was never used. It was found on a demo reel for Computer Animation Industries from 1972, along with unused idents for ABC and NBC.

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