TV Imperial

From the Audiovisual Identity Database, the motion graphics museum


TV Imperial is a Rede Record affiliate broadcasting for Boa Vista of the Roraima state.

1st (known) Logo (2003-2006)

Visuals: On an orange gradient background, which it's brightest part is in the middle and gets darker at the edges, darker orange and white streaks appear in the background swaying around. Silver "IMPERIAL" words then start flying towards the camera in all sorts of directions, as a mostly transparent screen with strange formations on it's ends fades in, showing sped-up footage of Roraima and several people running around. The screen then fades out as a silver board on 2 tubes slides down from the top and a rotating wireframe cube with rounded edges fades out.. A strange-looking cartoony 3D human head, with half of it just being wireframes, fades in as a distorted image, but then unravels itself, with it speaking the station name rather poorly. It and the frame disappear, and 3 copies briefly appear to speak the name again, all in different placements. The screen then fills with a yellow light that's revealing to be a rotating Rede Record logo (strangely in it's 1995-2001 look, rather than the Earth version of it) dotting a blue streak, forming an "i". As it zooms out, "Canal 6" fades in a silver Helvectiva font, and the Record logo eventually stops rotating.

Technique: CGI.

Audio: The instrumental of Nirvana's song "Breed", with the sounds accompanying the animation and a male announcer saying "TV Imperial, Canal 6" when the robotic head talks.

2nd Logo (2007? -2012)

Visuals: On a blue background, there is a close up of a globe with the Roraima-shaped landmass, then, there are two red and green plates fly around the globe and goes underneath it, resembling petals. Yet at the same time, the screen zooms out. After that, the word "TV IMPERIAL" flips in under the globe and its reflection appears. And finally, the word "CANAL 6" in a white Helvetica font also flips in under the "TV IMPERIAL" word.

Technique: CGI.

Audio: A low-budget rendition of the Rede Record theme from the time.

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