Artisan Home Entertainment
Background
Artisan Home Entertainment was the home video subsidiary of Artisan Entertainment.
Following Artisan's acquisition by Lions Gate Entertainment Corporation on December 15, 2003, Artisan Home Entertainment was folded into Lions Gate Home Entertainment.
1st Logo (1999-2004)
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Visuals: Same as the Artisan Entertainment logo, but "HOME ENTERTAINMENT" appears below the logo instead of just "ENTERTAINMENT".
Technique: 2D computer animation.
Audio: Same as the standard Artisan logo.
Availability: Seen on all Artisan VHS and DVD releases of the era.
- When the logo first debuted in 1999, it was only used on trailers.
- Releases prior to 2000 used the standard Artisan Entertainment logo as a de-facto home video logo.
2nd Logo (June 3, 2003-April 20, 2004)
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Visuals: On a black background, a blue DVD spins in out of nowhere. A series of seven red lasers then strike the disc as it spins, before coming back with bigger blasts. As they do so, the letters of "ARTISAN", in the same font as before but in a bluish-chrome color, appear one-by-one at an angle. Then, the text rotates to the front, and the disc transforms into a chrome oval which then straightens itself into a rectangle over the text (with a cut at the bottom to fit the "R"). A shape spins underneath between the "R" and the "T", and after the rectangle appears, it spreads out to reveal "HOME ENTERTAINMENT", in an abstract font.
Variants: After the logo completes, an animation occurs depending on the DVD it appears on.
- On the 2003 "Extreme Edition" DVD of Terminator 2: Judgement Day, after the logo completes, liquid metal (representing T-1000's liquid form) drops down from the lower-right of the box, which transforms into "T2" (reflecting the bare T-800 inside it), with the text "EXTREME DVD" ("X" is bigger than the rest of the text) underneath it. The camera does a big zoom-in on the text after it forms.
- On the 2004 DVD of Step Into Liquid, the logo starts when the Artisan text fully appears. After the logo finishes, a tidal wave appears in the background.
Technique: CGI.
Audio: A series of laser sounds and metallic bangs. The T2 variant has some liquid sloshing followed by a bang when the logo zooms in, while the Step Into Liquid variant has various synthesized sounds as well as the splashing of the tidal waves and a dolphin sound near the end.
Availability: Seen only on the DVDs listed above. It may appear as well on some other Artisan DVDs.
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Artisan Home Entertainment |
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