KFRE-TV

From the Audiovisual Identity Database, the motion graphics museum

Background

KFRE-TV, virtual channel 59 (UHF digital channel 36), is a CW-affiliated television station serving Fresno, California, United States that is licensed to Sanger. This station is owned by the Sinclair Broadcast Group, and formerly named "KMSG-TV".

KMSG-TV

1st ID (1985-1988)


Visuals: On a navy blue background, there is a segmented black box with number "59" zooming in to the center. Then, numbers "5" and "9" in white, both simutaneously fly to the right and the left of the screen, and flip in to form the number "59" and fill in the number "59" in the box. At the same time as the numbers "5" and "9" flip in to form the "59" number is words "Stereo" and "Vision" in purple also fly to the top right and the top left of the screen, and they also flip in above the number "59" to form the word "StereoVision". Finally, the letters "KMSG-TV" in white appear one by one at the top of the screen, and the word "SANGER-FRESNO" also in white, wipes in below.

Variants: There's a short variant which has the logo cutting the beginning part.

Technique: 2D computer animation.

Audio: A catchy synth-pop tune, with a female chorus singing: "StereoVision, KMSG-TV, Sanger-Fresno!".


KFRE-TV

1st ID (2001-2006)


Visuals: On a white background that has many The WB logos without the rectangle is the The WB logo in dark blue and the number 59 in yellow simutaneously fly to the center, which lead to the The WB logo flying to the top left of where the number 59 flies to, to create their branding at the time, "WB 59". And under them are the words "KFRE/ SANGER-FRESNO" wiping in.

Technique: CGI.

Audio: A male announcer saying: "Good morning and welcome to another broadcast day of KFRE, WB 59, Sanger-Fresno"



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