Seoul Records

From the Audiovisual Identity Database, the motion graphics museum



Background

Seoul Records was founded in 1978 by Min Yeong-bin as a subsidiary of YBM Sisa, a company mainly involved in creating language-learning tapes. The company was officially registered in 1982, and in 1984 it began to produce and distribute records of classical and traditional music. It was registered as a venture capital company in 1999 when it began to sell albums while operating an online shop. In 2000, the company's name was changed to YBM Seoul Records and it began to operate on KOSDAQ. The company joined the IFPI in 2003. Korean conglomerate SK Telecom bought a 60% share of the company in 2005, and YBM Seoul Records subsequently became part of SK Group. In 2008, the name was changed to LOEN Entertainment.

Logo (1980s)

Visuals: On a black background, lavender letters "sr" in a fancy font zoom in while drawing in. Words "seoul records" in a stacked format fade in, and an outlined rectangle draws in around them. A starburst then appears, and it fades to a stock footage of the landmass connecting to the orb. The camera pans upwards, and the Hangul text "서울음반 비디오 사업부" rises up.

Technique: Computer animation and CGI.

Audio: A majestic triumphant fanfare.

Availability: Unknown. [Examples?]

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