Pikachu Project

From the Audiovisual Identity Database, the motion graphics museum


Background

This is the production company behind the animated theatrical movies in the Pokémon franchise.



1st Logo (July 13, 2018-February 27, 2020)

Visuals: The Pokémon logo cuts in on a black background and shines once.

Variant: On international prints of Pokémon Mewtwo Strikes Back — Evolution, the Pokémon logo is smaller, and simply fades in and out. It is otherwise still.

Technique: Simple animation. Done by Wit Studio.

Audio: A chime sound. None for the still variant.

Availability: Seen on Pokémon the Movie: The Power of Us and international prints of Pokémon: Mewtwo Strikes Back: Evolution.

2nd Logo (July 12, 2019)

Visuals: The Pokémon logo is seen on a white background with a monochrome-like appearance, resembling the franchise's Game Boy roots. Pikachu walks through the screen and jumps into the logo while he turns from a 2D sprite into a CGI model and the Pokémon logo turns into its familiar yellow appearance.

Technique: Sprite animation and CGI by Sprite Animation Studios.

Audio: The first notes of the original theme from the games, while reorchestrated when Pikachu jumps from the screen.

Availability: Seen on Japanese, Chinese and Korean prints of Pokémon: Mewtwo Strikes Back — Evolution.

3rd Logo (December 25, 2020, October 8, 2021)

Visuals: Over a black background is the Pokémon logo with a trademark next to it. To the bottom right of the logo, Pikachu is sitting on a leaf while wearing a safari hat and a fanny pack that looks like Wailmer. He waves while his tail moves.

Technique: 2D animation. Done by Team Kato.

Audio: Pikachu saying "Pika!", as well as the opening theme of the movie.

Availability: Seen on Pocket Monsters the Movie: Coco, released internationally as Pokémon the Movie: Secrets of the Jungle.

Pokémon the Movie
Pikachu Project
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