Socutera

From the Audiovisual Identity Database, the motion graphics museum


Background

Socutera (Stichting ter bevordering van Sociale en Culturele doeleinden door Televisie en Radio) is a special broadcaster on the Netherlands Public Broadcasting system, which is allowed to broadcast on radio and television because of their spiritual background.



1st ID (1970s-Early 1980s)

Visuals: Over a teal background is the abstract "SOCUTERA" word in yellow and surrounded by a black outline. Attached to the "O" is an overload of thin rings from black to yellow. Above it is "Dit was een uitzending van de STICHTING", and the address below.

Technique: A still card produced on print.

Audio: None.

Availability: Shown at the end of information programs from the era. [Examples?]

2nd ID (Early 1980s-1988)


Visuals: On a white background, a beveled slanted square appears, then disappears, followed by a beveled slanted rectangle appearing, then disappearing. The process repeats 2 times, with the last repeat having the rectangle more slightly extended than before. Then, 8 slanted orange squares with a black border appear in random order behind it. Then, the letters for "SOCUTERA" appear on each corresponding square. The 4 orange squares in the middle abruptly shift from the other two from the bottom, and the other two from the top. Behind it, the beveled rectangle is now colored black.

Variant: At the end of said information programs, the complete logo is shown still, with the address below.

Technique: Cel animation.

Audio: A groovy guitar-like riff.

Availability: Shown at the start and end of information programs. [Examples?]

3rd ID (1993-2006)




Visuals: At a dark setting is the Socutera logo against a white flooring with three spotlights in RGB. The website URL is shown below.

Variant: As before, at the end of said information programs, the complete logo is shown still, with the address and telephone number below.

Technique: CGI.

Audio: Unknown.

Availability: Shown at the start and end of information programs. [Examples?]

4th ID (2010-2023)

Visuals: On a white background, there are four TV tube shapes with pictures (people, animals, etc.) with a white scanline effect, with the website URL shown below. The screen zooms into one, aswell as the URL. The slogan "Goede doelen in beeld" appears in sync, aswell as four gold TV tube shapes appearing with "socutera" on each corresponding one.

Technique: Computer animation.

Audio: A deep tune with a woman saying: "Socutera brengt goede doelen in beeld". Then, three guitar riffs, which are in sync.

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