El Siete Mendoza

From the Audiovisual Identity Database, the motion graphics museum




Background

Canal 7 or El Siete (LV89 TV) is a local television channel from the province of Mendoza, released in 1961. It's currently property of Grupo America, the owners of America TV.

Canal 7

1st ID (1980s-Early 1990s)


Visuals: On a blue starry space background, there is an abstract metallic shape on the left. An abstract metallic dove slides diagonally to the right side, leaving a trail of 5 stripes. Once the dove stops, the trail cuts, and a rectangle outline is formed on the other side of the dove. The words "LV 89 T.V. CANAL 7" and "MENDOZA" (in yellow) slide in (one to the right and the other to the left) under the logo. Then the stations' places and signals "3-VALLE UCO", "10-LAS CUEVAS", "11-USPALLATA", "12-LA PAZ", "9-VILLA MERCEDES", "10-SAN LUIS" and "11-MALARGÜE" fly in below the logo and zoom away one-by-one. Finally, the words "EN LA REPUBLICA ARGENTINA" appear.

Technique: The space, the dove, the words moving. [possible misuse]

Audio: A weird synth theme with a male announcer saying "Transmite LV 89 Televisión Canal 7, simultaneamente con su repetidoras canales: 3-Valle Uco, 10-Las Cuevas, 11-Uspallata, 12-La Paz, 9-Villa Mercedes, 10-San Luis, 11-Malargüe, desde Mendoza, Republica Argentina." ("Broadcasting LV 89 Television Channel 7, along with its repeater channels: 3-Valle Uco, 10-Las Cuevas, 11-Uspallata, 12-La Paz, 9-Villa Mercedes, 10-San Luis, 11-Malargue, from Mendoza, Argentine Republic.").



2nd ID (2001)

Note: This ID can be seen here.

Visuals: Unknown

Technique: Unknown

Audio: Unknown



3rd ID (2007?-2009)

Note: This ID can be seen here.

Visuals: Unknown

Technique: Unknown

Audio: Unknown



4th ID (2009-2010)


Visuals: Unknown

Technique: Unknown

Audio: Unknown



5th ID (2010-2011)


Visuals: Unknown

Technique: Unknown

Audio: Unknown



El Siete

1st ID (2011-2014)


Visuals: Unknown

Technique: Unknown

Audio: Unknown



2nd ID (2014-2015)


Visuals: Unknown

Technique: Unknown

Audio: Unknown



3rd ID (2015-)


Visuals: Unknown

Technique: Unknown

Audio: Unknown



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