Brookwell McNamara Entertainment

From the Audiovisual Identity Database, the motion graphics museum

Background

Brookwell McNamara Entertainment is a production company founded by David Brookwell and Sean McNamara.



1st Logo (September 24, 1999-November 2, 2000)


Visuals: Against a silver background, there is a green drawing of the Parthenon replica. It turns, revealing the childish-looking text "BME" above it. The name "Brookwell McNamara Entertainment" is under the Parthenon as the logo "sparkles".

Variants:

  • A longer version exists where the view is close up to the Parthenon and the words and then it pans out slowly to reveal the logo. The logo doesn't sparkle in this version.
  • On Wild Grizzly, the logo is filmed and zoomed out.

Technique: CGI.

Audio: A light eight-note piano theme. The piano theme was later used in the next two (as well as the fourth, but only on one occasion) logos. Composed by John Coda.

Audio Variant: In the variant, a calm, uplifting horn fanfare with a string background plays. On Wild Grizzly, whoosh sounds can be heard.

Availability: Can be found on the first six episodes of Even Stevens. It was first seen on Treehouse Hostage. Also seen on Wild Grizzly. This logo was used in tandem with the next logo in its last 2 or so months.

2nd Logo (August 26, 2000-February 23, 2001)


Visuals: On a black background, there is a green paintstroke that fills the screen. On it is the text "Brookwell McNamara" in an orange Dom Casual font, with "Entertainment" in a yellow script font.

Technique: A still, digital graphic.

Audio: The piano music from the 1999 logo.

Availability: Can be found on season one of Even Stevens, starting with "Foodzilla".

3rd Logo (June 15, 2001-January 16, 2006)


Visuals: On a blue-black gradient background, there is the company name arranged in black, and horizontally, with a bar under the "C" in "McNAMARA", and "BROOKWELL" slightly off-center. The two "O"s in "BROOKWELL" shine and turn around like searchlights. The logo zooms out and shines.

Variant: On Race to Space, the camera pans down onto a large gray spotlight where a film canister with the label "BME" on it rolls onto the screen and falls to the ground. Both its sides open and it turns into the searchlights in the O's in "BROOKWELL". The rest of the logo plays as normal, but slower and the fading out via a burst of light.

Technique: CGI.

Audio: This logo has two main audio variants.

  • On That's So Raven, the piano music from the 1999 logo plays.
  • On Even Stevens, a triumphant six-note fanfare plays. Like the 1999 logo, the music was composed by John Coda.

Audio Variants:

  • On the That's So Raven episode "Ye Olde Dating Game," the logo is slightly off sync with the music, having the tail end of the That's So Raven end theme. As a result, the tail end of its music trails off into the Disney Channel Originals logo.
  • On The Even Stevens Movie, ABC Kids airings of That's So Raven from 2005-2006 and ABC Kids airings of Even Stevens in 2005 (with the latter two using the block's split-screen credits), the ending theme of the movie/show plays over this logo.
  • The opening variant starts off with the sound of the film canister rolling. When the canister opens, an extended version of the triumphant fanfare plays with whooshing sounds heard throughout.

Availability: Seen on the first three seasons of That's So Raven and the second and third seasons of Even Stevens, as well as on Race to Space, in which the opening variant was used.

Legacy: This is seen as a memorable logo among those who grew up with That's So Raven and Even Stevens in the 2000s, thanks to its memorable jingle and animation.

4th Logo (April 9, 2006-June 25, 2009)


Visuals: On a black/blue gradient background, there are the words

BROOKWELL
MCNAMARA
ENTERTAINMENT

draw themselves while zooming out to the center of the screen. A flash appears on top of the second "A" in "MCNAMARA", and dissipates, changing the background to white and the text to blue with a line between "MCNAMARA" and "ENTERTAINMENT".

Variants:

  • An extended version of the logo exists.
  • A short version starts where the letters are halfway done drawing themselves. This can be seen on Beyond the Break.
  • Another short version starts where the letters are almost done forming.

Technique: 2D animation.

Audio: A heavy guitar/drum theme.

Audio Variant: On the short-lived McKids Adventures series, the same piano theme from the previous three logos is used.

Availability: Can be found on Cake on CBS. It also appeared on Beyond the Break, Just for Kicks, Dance Revolution and the infamous Out of Jimmy's Head.

5th Logo (April 8, 2011-)


Visuals: The screen zooms out of the sun looking over the ocean to see a man with a surfboard standing on the shore with two palm trees to the right of him. The word "ENTERTAINMENT" begins to appear with the picture cut inside of its letters. The end result reads:

------------------------BROOKWELL MCNAMARA
ENTERTAINMENT

in Chisel Wide Normal font on a black background.

Variant On The King's Daughter, the logo is in a black box playing as normal, but "BROOKWELL MCNAMARA" is replaced with "BME".

Technique: CGI.

Audio: The opening theme of the movie.

Availability: Seen on such films as Soul Surfer, Field of Lost Shoes, Hoovey, Mighty Oak, and most recently, The King's Daughter.
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