Bloom Media

From the Audiovisual Identity Database, the motion graphics museum


Background

Bloom Media was formed in 2012 from a merger of Media 8 Entertainment and Capella Films. It was acquired by WME-IMG in 2017 and was folded into Endeavor Content in 2019.

1st Logo (2012-May 5, 2017)


Visuals: It begins with a dark background with blue light-like objects, where we see lots of multicolored flowers and plants. The scene zooms out, showing more views of the flowers and plants. When it is done zooming out, it shifts and rotates into place, and the text "BLOOM" in a geometric font, with "OO" being an infinity symbol, reveals itself. A faint purple and blue glow surrounds the edge of the screen.

Technique: CGI.

Audio: None or the opening theme. On rare occassions, the theme from the 2003-2010 Media 8 Entertainment logo is possibly heard.

Availability: It appeared on The Sea of Trees (2015) and Unlocked (2017).

2nd Logo (May 19, 2016-2019)


Visuals: On a black background, there is a white light that draws the infinity symbol. The light dies down, and it turns into solid white, revealing the text "BL" and "M" so that that full logo reads "BLOOM".

Variants:

Technique: CGI from Prologue.

Audio: None or the opening theme of the movie. Sometimes, a sound of a wind and a deep choir (similar to the Access Entertainment logo) is heard before the silence.

Availability:

  • First debuted on the international sales release of The Nice Guys (2016), and can be seen on some international prints of their releases by the company.
  • Notable releases that have the logo include the international release (mainly Australian or South Korean releases) of Suburbicon (2017) (as a variant, while the closing logo is seen at the end of credits), Hostiles (2017), Rebel in the Rye (2017), Dragged Across Concrete (2018), and High Strung Free Dance (2019).
Media 8 Entertainment
Capella Films
Bloom Media
Endeavor Content