Defy Media

Background

Defy Media is a YouTube-based company. Part of its claim to fame is funding for big YouTubers, such as Smosh (their first acquired brand) and Screen Junkies, plus websites like Addicting Games, Shockwave, and GameFront. They didn't get a proper logo until 2015. On November 6, 2018, the company ceased operations after its assets were frozen by creditors.

1st Logo (June 15, 2015-November 6, 2018)

Visuals: There is a purple glow glowing from the center of a black background on the screen. Suddenly is what appears to be lines of code. Then, all of a sudden, the lines of code disppear. As this happens, a white-bordered square appears as parts of the word "DEFY" start to "turn on", like lights (but the letter E has no back, just 3 lines, the top and bottom are the same size, and the middle one is smaller). The word "MEDIA" appears when the parts of the word "DEFY" form, but the letters appear in the same way as "DEFY". When the logo is completely formed, the all the lines of code have disappeared, and all we see is the logo. The logo then fades out.

Variants:

• On the trailer for SMOSH: The Movie, a slightly bigger still version is seen.
• There is a normal-sized still version, which can be seen on the web series Part Timers. The logo is also superimposed on the credits.

Technique: Flash animation.

Audio: An anthem of beeping noises, followed by a rising robotic synth, then complete silence after the logo forms.

Availability: Seen on SMOSH: The Movie and I Am Chris Farley.

2nd Logo (December 14, 2016)

Visuals: The screen zooms out from a dark grey background with many tiny blue dots. In the center is an outline of the DEFY wordmark from the previous logo, which is quickly filled in by a pink line that swoops from right to left. Then, a purple line swoops in from left to right, forming the white-bordered square from the previous logo, before a cyan line swoops from bottom to top and gets rid of the square. A red line swoops from right to left to bring the square back, and lastly a white line swoops from left to right, forming the word "MEDIA" below.

Technique: Flash animation.

Audio: Robotic swooshes.

Availability: Only known to have been seen on Ghostmates.