Air Bud Entertainment

From the Audiovisual Identity Database, the motion graphics museum


Background

Air Bud Entertainment is a company based in Malibu, California that is named after both the Air Bud character and the movie Air Bud (which spawned into a series of movies named Buddies, which in turn also spawned a duology named Santa Paws). It is related to the Canadian company Keystone Entertainment, Robert Vince's production company who produced the films.

Logo (2009-)


Visuals: On a night blueish sky background with trees, a basketball hoop, and a ball, "Bud", a golden retriever and the star of Air Bud, wears a black collar and hits the ball. The ball throws a basket with shiny sparkles. A light flashes, as the aspect ratio changes from vertical to the whole screen, the background becomes black with a shining blue light, and a golden silhouette of Bud with a basketball zooms out. The text "AIR BUD" in orange (and in the layout/font of the original logo from the movie of the same name) and "ENTERTAINMENT" in white below it forms, and a blue object shaped somewhat like a thick bow tie with a gold border (also from the original logo of the movie) forms around the text with a sparkle. The logo fades out, leaving just the black background.

Variants:

  • A short version exists, it can be seen on Pup Academy (except its first episode, which uses the long version of the logo).
  • An in-credit version also exists, which appears at the end of Pup Academy.
  • At the end of Phantom Pups, the logo is custom. Air Bud was replaced by a ghost dog, the basketball/logo was CGI, the outline was removed, and the "AIR BUD" text was green.
  • For Super PupZ, Unknown.

Technique: Live-action and CGI.

Audio: A majestic fanfare based on the score from the movie Air Bud, with sound effects (basketball hit, dog panting, sparkles, ding, whoosh, crowd cheer, and speedy train wheels with sparkles).

Audio Variants:

  • On Air Buds, Unknown.
  • On TVO Kids airings of Pup Academy, Unknown.

Availability:

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