Behaviour Communications

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 17:08, 28 July 2021 by Logoarto (talk | contribs) (Text replacement - " Logos]]" to " logos]]")


Background

Behaviour Communications was the short-lived film division subunit of Canadian software developer Behaviour Interactive, formed after the closure of Malofilm.

(1997-2001)

Nickname: "Rollercoaster Behaviour"

Logo: We see an old black-and-white video of a woman (in either around her thirties or forties) walking on a street in appearance, when we suddenly cut to a shot of something rising up from the ground. Next she then stops and looks backwards, and we see her scream as we fade to a shot of a giant lowercase "b" being pulled up. We then see a matrix-web with the Behaviour Interactive logo (without the box with the company name underneath it) animating in various directions, crossfading to a view from a rollercoaster driving into the dark tunnel. We then fade into the "b" being pulled up near a skyscraper-shaped crane and what looks like a rollercoaster, and we fade to a black background with the Behaviour logo on it.

Variant: On some films, the logo begins when we see the B being fully pulled up.

FX/SFX: Everything. Very likely live-action.

Music/Sounds: It starts off with some crickets chirping and the sound of footsteps, followed by a loud rumble and the woman briefly screaming. All of a sudden, the logo audio is cut off as the camera is driven into the darkness. As we fade into the b being pulled up, the sounds of the wind blowing and a heartbeat were heard. The short variant has just the sounds of wind blowing and the heartbeat or uses the film's opening theme.

Availability: Seen on Love & Sex, Eye of the Beholder, and the Canadian releases/prints of films from that company such as Chinese Box and Free Money.

Editor's Note: The logo's strange and off-the-wall feeling will get to many people or viewers/fans, especially the loud rumbling and the woman screaming for what feels like no apparent reason. However, it's more weird than scary.

Cookies help us deliver our services. By using our services, you agree to our use of cookies.