Little Caesars: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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(Commercial "logos" are referred to as "tags" in the motion graphic industry)
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'''Legacy''': This logo is well known for being both annoying and charming.
'''Legacy''': This logo is well known for being both annoying and charming.
[[Category:American commercial logos]]
[[Category:American commercial tags]]
[[Category:United States]]
[[Category:United States]]
[[Category:Commercial logos]]
[[Category:Commercial tags]]

Revision as of 11:50, 18 January 2023



Background

Little Caesars is a pizza restaurant founded in 1959 in Detroit. The company is the 3rd largest pizza restaraunt and is owned by Ilitch Holdings.

(2016-)


Logo: We see a cartoon version of Julius Caesar holding a spear with pizza impaled on it. The text "Little Caesars" is seen below. Julius then says "Pizza Pizza!" and puts his spear down.

Variants: There are plenty of variants for each ad. Sometimes the text will be extended to "Little Caesars Pizza" or have the byline "A Family Owned Company" under it.

  • Sometimes the logo will be placed next to the product being advertised
  • In a more recent commercial from the company, the NFL logo is seen next to it. This is because Little Caesars became the official pizza sponsor for the NFL.
  • There is an extended variant where Julius flips the pizza on the spear and It comes down before he says his dialogue.

Technique: Julius's movement. 2D animation.

Music/Sounds: Julius' dialog.

Music/Sounds Variants: On the NFL variant, Tom Brady says the line.

Availability: Can be seen on all of their commercials from 2016 onward.

Legacy: This logo is well known for being both annoying and charming.

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