Fireworks Entertainment

From the Audiovisual Identity Database, the motion graphics museum


Background

In 1995, SkyVision Entertainment was bought by former Alliance employee Jay Firestone and was rebranded to Fireworks Entertainment. In May 1998, it was acquired by CanWest, which led to the formation of the film production asset Fireworks Pictures. In 2005, CanWest sold the company to the British ContentFilm, who renamed it to Fireworks International. Fireworks later followed the parent company re-branding, and folded into Content Television on March 14, 2011.

1st Logo (September 9, 1996-August 30, 1998)


Visuals: On a dark blue background, a white sparkle curves upwards to the middle right of the screen, producing a trail behind itself. The screen then quickly flashes white, causing the text "FIREWORKS ENTERTAINMENT INC" to appear below in two lines, all spaced out and flashing for each letter. Above it, several bursts of white light appear briefly, while sparkles and white trails emerge from the sparkle's stopping point. They eventually grow into several rainbow stars at different positions and rotations, with each connected to the trails behind them, and the sparkles and bursts stop.

Variant: On F/X: The Series, a copyright notice for Winterset Productions is seen above the company name.

Technique: CGI.

Audio: The sound of fireworks exploding and some applause. Other shows may have the ending theme of the show.

Availability: It was seen on F/X: The Series, Murder at My Door and the first 2 seasons of La Femme Nikita.

2nd Logo (September 26, 1998-April 6, 2011)


Visuals: In space, a burst of light appears and several stars and sparks emerge from it, forming the same logo as before but in purplish-blue. "F I R E W O R K S" fades in below, along with the byline "A CANWEST COMPANY" and a line to separate them. The logo slowly zooms in.

Variants:

  • An early variant had a nebular space background.
  • Sometimes, the logo has no byline and the text is in 3D Helvetica.
  • After ContentFilm bought Fireworks in 2005, the byline "A CONTENTFILM COMPANY" would appear instead.

Technique: CGI.

Audio: A combination of a rising whistle, a spark burst, an explosion and some fairy dust. Sometimes, it's the show's ending theme.

Audio Variant: On Stolen Miracle, the 1998 CTV Productions theme is heard, due to sloppy plastering.

Availability:

  • It appeared on 100 Deeds for Eddie McDowd and Caitlin's Way on The N (now TeenNick), Beyond: James Van Praagh, the first 2 seasons of Republic of Doyle in U.S. syndication, the 1998-2001 seasons of La Femme Nikita, and Mutant X among others.
  • Also seen on some international prints on Pensacola: Wings of Gold and later international prints of Endemol-owned titles, such as those from Atlantis Releasing.
  • This logo is retained on international Disney+ prints of seasons 2 and 3 of Even Stevens.
SkyVision Entertainment
Fireworks Entertainment
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