Behaviour Interactive (1997-1999)

From the Audiovisual Identity Database, the motion graphics museum


Background

Behaviour Interactive was founded in 1997 after the merger of Megatoon and Multimedia Interactive, both of them owned by Malofilm, which was then renamed Behaviour Communications. In 2000, the company was sold back to its founders and renamed A2M (Artificial Mind & Movement).

Logo (December 12, 1997-September 30, 1999)

Visuals: On a black background, there is the black text "b'heivijə(r)" (which is the word "behaviour" notated in the IPA format) in a white-outlined rectangle.

Variant: On Bugs Bunny: Lost In Time, the logo is inverted and contains a small box with 'Behaviour Interactive' attached to the bottom-right of the logo.

Technique: A still, computerized graphic.

Audio: None.

Availability: Used on Jersey Devil (1998) and Bugs Bunny: Lost in Time (1999), both for the PlayStation, the latter also for personal computers.

Behaviour Interactive (1997-1999)
Artificial Mind & Movement
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